Anna Randles

Anna Randles

Event ProducerLondon, United Kingdom
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Pip Jamieson
Nicholas Stephens
Will Innes Smith
Anna Randles

Anna Randles

Event ProducerLondon, United Kingdom
About me
I am a super organised and highly skilled Event Producer. I am driven and pro-active, with extensive experience in bringing together a variety of stakeholders to work towards a shared goal. An ability to nurture internal and external relationships as well as an excellent attention to detail. I am able to multi-task, come up with solutions quickly, and stay calm under pressure. I have 10 years experience of creating a variety of events, from small intimate dinners to conferences attracting 1000 delegates. I have reimagined physical events to be delivered virtually during lockdown. I also have 8 years of Executive Assistant experience before embarking on my events career up to CEO level. I have organised international and domestic tours for musical artists. I am able to manage, develop and motivate a team. I have worked in the Post Production, Music and Advertising Industries.
Projects
  • IAB Engage 2019
    IAB Engage 2019The IAB UK's flagship event in its 16th year, held at the Barbican. Always thought of as the 'go to' event for the latest insights and inspiration in digital advertising, attracting around 1000 delegates, 70% of those brands and agencies. The years top speakers were Alex Jenkins from Contagious, and the fabulous transgender activist and author, Charlie Craggs.
  • IAB UK Leadership Summit 2020
    IAB UK Leadership Summit 2020An annual event bringing together Senior Leaders from the Digital Advertising Industry in a Chatham House Rule environment, for networking and open discussion on the challenges we face as an industry.
  • Podcast Upfronts
    Podcast UpfrontsA new event was created in the IAB calendar so that our Podcast members could showcase their new Podcast offerings to Advertisers and Agencies for potential advertising opportunities. The afternoon event at Shoreditch Townhall was delivered to a selected audience of 200 that had been approved by our partners.
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Projects credited in
  • IAB Engage 2019
    IAB Engage 2019Identity produced for IAB UK and their flagship annual conference, Engage 2019 held at the Barbican.
Work history
    I
    I
    Head of Events and EducationIAB UK
     - London, United KingdomFull Time
    Achievements as Head of Events & Education: • Improving overall feedback scores for all IAB Events. • Creating new profit-making events for the IAB calendar, Podcast Upfronts and Digital Trust Forum. • Developing the events team so they were promoted within the organisation. • Creating new flagship event for the IAB calendar described as an ‘unconference’ Nonference. Professional Experience: • Planning & implementing the yearly calendar of events, training & venue hire for the IAB. Managing the operational work flow of all event activity and ensuring events are adequately resourced. Implementing best practise and developing operational systems. Ensuring all event communications adhere to GDPR. Increasing overall delegate • Events Management of all the large annual flagship events from inception to delivery, including IAB Engage, IAB Leadership Summit and Nonference. Sourcing sponsorship & venues. Planning the agenda. Speaker liaison. Working with Marketing and Membership teams to ensure all events deliver on desired delegates. Working with Marketing to create the look a feel of the event. Keeping events fresh and relevant. Nurturing all external & internal relationships. Ensuring the event brings in targeted income and meets budget. • Creating new events in the IAB calendar to reflect the changing needs of the digital advertising industry, and in turn bringing in new revenue streams. New events created this year were the IAB Digital Trust Forum & Podcast Upfronts. • Leading, developing & motivating the IAB events team to ensure there is a strong and efficient team with the skills and capabilities to deliver the calendar of events to a desired standard. Weekly catch ups. Setting objectives to ensure development. Yearly appraisals. • Member relations. Having regular meetings with the IAB membership base to source speakers, sponsorship and attendees. Ensuring all members understand the value of attending or participating in IAB events. • Development of my knowledge and skills by attending other events for inspiration and education. Previous Event roles at IAB UK : Senior Events and Training Manager 2016 - 2018 Event Manager 2014 - 2016 Senior Events Executive 2012 - 2014 Events Executive 2010 - 2012
    I
    I
    Executive Assistant to CEOIAB UK
     - London, United KingdomFull Time
    • Diary Management for an extremely busy CEO and Marketing Director. Arranging meetings. Liaison with staff and external clients. Booking lunches, dinners, travel, meeting rooms and venues. • Accurate document preparation for meetings and appearances. Creating PowerPoint presentations, host notes for events, travel itineraries, and minutes. Maintain accurate database of contacts. • Project Management of advertiser dinners and CEO events. Liaising with venue. Creating invitations. Guest liaison. • Communication with all external clients. Filtering externals calls for the CEO. Fielding press enquiries.
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Skills
  • Events Production
  • Event Management
  • Organisation