About me

YunoJuno's Creative Copywriter of the Year 2019 A creative individual with 7+ years of copywriting & editing experience for print and web along with managing 360 marketing campaigns for brands in the retail, lifestyle and hospitality industries. I specialise in copy creation, content planning and copy-editing, along with multiple marketing disciplines, and take pride in my attention to detail, creative ideas and the ability to adapt to each client’s tone of voice.

QuestionsProjectsExperienceTeam

Projects

• 3

  App copywriter & copy editor - ThirdfortCopy edited and wrote additional copy for Thirdfort's new app.
• Spring magazine - DaylesfordPlanned, wrote and edited 3 of Daylesford’s spring magazine which was distributed in their farmshops. Interviewed members of the business including farmers and chefs to create seasonal content and inspiration.
• 1

  Copywriting for content series - eve SleepWrote all copy for eve’s content campaign, unwind with eve, in response to the 2020 global pandemic. Assets included a hero landing page plus weekly blog posts and emails sharing sleep expert-approved tips for better rest in the ‘new normal’.
• SEO project - eve SleepCreated a long form landing page to capitalise on Google searches for pillows while retaining eve’s quirky tone of voice. Formulated content and copy based on keyword research.
• 1

  UX copy lead - MoliWrote copy for all pages on Moli’s new website, combining functional UX copy, keyword research and brand copy. Developed tone of voice guidelines.
• Blog copywriter- RayloWriting monthly blog posts for Raylo, a sustainable mobile phone provider, based on keyword research, industry trends or product launches.

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Projects credited in

• 3

  Crew Clothing CompanyCrew is a driven by the desire to produce the ultimate casual wear. Their ethos has created a loyal following of customers who appreciate classic yet stylish designs. Having spent a couple of months working with them across all digital communications, these are some examples of emails.

Skills

• Marketing
• Marketing Analytics
• Content Creatiion
• Copywriting Editorial
• B2C Copywriting
• Creative Approach
• Analysis Reporting
• Strategy
• Media Buying
• Campaign Activation

Education

U
U
American Studies with International StudyUniversity of Nottingham
Sep 2009Nottingham, United Kingdom
BA 4-year degree in American history and politics disciplines with a year of study at the University of Illinois at Urbana-Champaign, USA. Graduated with a 2:1 grade.