About me

Social media & digital marketing specialist and Psychology graduate (BSc hons) from Aston University, passionate about a career in digital media. High competence in Social media for Business, Content Marketing and Social Media Strategy, and expertise of Social media management tools including Sprout Social, Buffer, and Hootsuite. Also skilled in Adobe Creative Cloud software including Adobe PhotoShop and Adobe Premiere Pro & After Effects. I also freelance as a photographer part-time for special events and Weddings.

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Projects

• Wedding & Event Photography BusinessI have developed a freelance wedding and event photography business that I run ad-hoc, including learning photography, adobe creative cloud, and creating my website. www.anthonybarter.com

Work history

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Digital Marketing ManagerReed Talent Solutions
Jan 2019Northampton, United KingdomFull Time
• Design and implementation of a marketing attraction strategy to support high volume recruitment • Copy writing & editing of job adverts & full reporting of advert conversion • Creation of PPC google ads to promote ongoing high volume roles and priority roles • Design of a paid social media growth strategy utilising PPC (Pay per click) and Pay to follow methods. • Design of digital banners and social media assets • Reporting of job application and digital marketing data across job seeker and external sites • E-marketing management targeting specific audiences through Email and reporting of data • B2B Client & stakeholder engagement
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Social Media ManagerBDO
Apr 2018 - Jan 2019London, United KingdomFull Time
• Social media management including designing the organic social marketing strategy for talent attraction of apprentices and graduates. • Creation and implementation of a paid social media growth strategy utilising PPC (Pay per click) and Pay to follow methods. • Design of social media assets, organic & paid including graphic design, photography, video production/directing & editing, and managing video production agency. • Overall digital marketing support for BDO early in career account • Website design in Wordpress including image design/resizing and overall maintenance of external and internal staff sites • Full reporting of social media stats presented on a monthly basis and a full review quarterly utilising google analytics, Facebook & Twitter Insights, and Buffer analytics. • Full reporting of paid traditional media data, e.g. digital web banners, paid social platforms (instagram, snapchat, Facebook, Twitter) • E-marketing management including collection of data from a variety of sources and targeting specific audiences through Email • Events management including careers fairs, design of merchandise and banner stands, event bookings. • Support in the development of the marketing of our EVP campaign.

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Skills

• PPC
• Social Media Marketing
• Social Media Management
• Adobe Photoshop
• Premiere Pro
• Digital Advertising
• Reporting Analytics
• Microsoft Excel
• Marketing Strategy
• Graphic Design

Education

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Bachelor of Science. PsychologyAston University
Oct 2011Birmingham, United Kingdom
Attained a 2:1 overall. Modules Included: Social Cognitive Neuroscience, Advanced Statistics, Social Psychology, Language and Communication, Developmental Psychology, Human Aggression, Psychology of Allergic Conditions.