I have a Master's Degree in New Media and Digital Marketing.
Over the past 7 years I've accrued experience in campaign planning, development and optimisation; content creation, and event marketing.
I'm a proactive, hardworking and responsible person who adapts easily to new environments.
Good in making decisions, efficient and effective in a team.
Work history
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Social Media and Communications SpecialistUpton's Naturals
- Chicago, United StatesFull Time
• Planned, organized, staffed and attended industry trade shows, as well as consumer shows
• Designed, created content, and supervised the growth of the social media strategy for Upton’s Naturals on a global stance
• Optimized the company's social media presence by creating an awareness campaign that resulted in a 40% growth across all platforms
• Managed relationships with other brands and influencers
• Liaised with other vegan companies to collaborate in events online and offline
• Kept a log of the cost and results of consumer shows to determine their profitability when planning for 2019
• Assembled and registered donations for welfare organizations and animal sanctuaries
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Social and Digital Media CoordinatorSuper 7 Girls
- Chicago, United StatesFreelance
• Created and developed a social media presence for Super 7 Girls in three different platforms: Facebook, Twitter and Instagram.
• Established and executed a social media calendar
• Created, trained and supervised a team of three people. I monitored their efforts and curated the post so they would reflect the values of the organization
• Observed and reported growth and engagement across all digital platforms
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Skills
- Google Analytics
- SEO Copywriting
- Social Media Marketing
- Marketing Strategy
- Copywriting
- Digital Production
- Digital Marketing
- Event Planning
- Brand Marketing
- Content Creatiion