My purpose is to communicate concisely with Creative.
10+ Years of experience with different practices and skills has made me a full stack designer and my vocation is brand strategy and creating meaningful experiences that capture the imagination of the consumer through every possible channel, with recent achievements in increasing media influence to over 15% in sales and successfully increasing brand awareness in Target markets from 35%-55% in under a year through brand campaigns.
My ultimate goal is developing creative strategies that help to build lasting relationships with customers, by being highly collaborative, inquisitive, rapid delivery, and listening.
I have in every role taken direct actions to outperform myself and drive my passion into my work. In previous roles, I have started initiatives to drive process improvements, participated in voluntary groups such as value and sustainability teams, or discovered and incentivized new streams of revenue.
I'm a big learner and whenever I find a new subject I become really invested in learning everything I can about it and seeing how I can apply that to my own work, studies and hobbies. I have worked with Adobe Creative Suite for 15 years and spend my evenings learning new and fun techniques and working on concept development, improvements on branding and identity or working on User interfaces and user experiences in Figma.
I always want to learn new things and connect with others to improve across creative industries and more, so reach out if you're wanting to do the same!
Work history
J
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Head of CreativeJanes
Croydon, United KingdomFull Time
• Promoted from Senior Graphic designer to head of creative department in 5 months. Head of branding & driving brand awareness & brand guardianship.
• Creating Brand campaigns that have generated 5% uplift in the sales funnel & contributing 20% new business to pipeline.
• Leading creative team in every practice & overachieving on annual targets for marketing, with an attribution of 32% to sales won.
• Supported product team with User Experience & User Interface of SASS solution, focused on the larger customer experience strategy execution.
• Supported small scale lead capture & user experiences on public website, decreasing bounce rate by 20% & increasing form fills by 15% through efficient design.
• Received continuous positive qualitative feedback, receiving 4 internal recognition awards for work completed throughout tenure.
R
R
Website Client Support executive and Kentico CMS ExpertRidgeway
- Witney, United Kingdom
• Guided support projects for 25 client solutions, through design clients, using Sketch & Figma to present concepts for buy in on web based solutions.
• Project managed solution changes & scheduling developer workload & review of changes made & collecting feedback to improve on release.
• Accomplished a 97% success rate on all customer experience SLA deliverables.
• Managed digital campaigns & strategies for clients, delivering an 85% customer satisfaction rate from originally 54%.
+ Show more
Skills
- Brand Strategy
- Brand Development
- Creative Leadership
- Product Design
- Creative Services
- Motion Design
- Project Management
- Campagin Management
- User Journeys
- Adobe Creative Suite
Education
S
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Animation (BA Hons)Southampton Solent University
- Southampton, United Kingdom
Skills: Animation · Illustration · Storyboarding · Photoshop · After Effects