Work history
K
K
PR MANAGERKat Maconie
London, United KingdomFull Time
• Successfully launched their new boutique with a strong press trade release resulting in evident coverage across retail, fashion and business media
• Organised their first press day in London at Kettners Townhouse` to showcase their new AW19 collection with top tier press and influencer attendance
• Identified trends within the industry and implanted across social, digital and PR
• Grown social media following by 53% over a 3 month period with support of influencer placements and organic brand collaborations
• Online sale increase of 39% over a 3 month period due to new strategy involving PR placements and budgeted marketing spend
• Liaising with international and UK based wholesale partners and pitching Kat for potential profile placements to support international markets
• Manage a team of 3 junior members of staff supporting them with workload and time management
• Introduced the brand to a host of influencers and VIP's who have generated excellent social content
G
G
Account ExecutiveGOLDEN CHILD
London, United KingdomInternship
While at university provided part-time PR & Marketing support for a start-up fashion brand which specialised in sports wearable technology
Responsibilities included social networking, feature promotion in specialist publications, & product placement with celebrities
+ Show more