Ashley Mak

creative producer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

Side Hustles

About me

Accountable for curating + soundtracking international events, fashion shows, film partnerships, panel talks + more in over 35 countries, with a background spanning over the past 9 years in A&R, bookings, promotions + production with freelance teams worldwide.

Locked Pro Plan feature

Skills

  • Project Management
  • Sound Design
  • Concept Building
  • Management
  • Creative Art Direction
  • Consultancy
  • Artist Booking
  • Negotiation
  • Client Accounts
  • Production

Companies I’ve worked with

  • Burberry

    Burberry

    • Fashion and Textiles
  • Boiler Room

    Boiler Room

    • Music
  • P

    Platform 13

    • A

      Amazon Fashion

      Work history

      2019

      Music consultant

      Burberry

      May 2019 - May 2019
      • London, United Kingdom
      • Freelance
      • Insight, consideration, opinion and advice on a selection of global DJ’s as proposed by Burberry’s regional event teams to play at events in global network of stores and wholesale locations. Consideration of DJ profiles, genres of music, relevancy in market.

      2018

      Senior Producer

      Platform 13

      Jun 2018 - Oct 2018
      • London, United Kingdom
      • Freelance
      • Campaign strategy, production + artist bookings for 9 city campaign (Asia + Europe) https://uaforgeforums.com/en

      2018

      Senior Producer

      Amazon Fashion

      Mar 2018 - Apr 2018
      • London, United Kingdom
      • Freelance
      • Creative production and client management for the launch of Amazon Fashion in their London HQ.

      2018

      global head of events

      Boiler Room

      Feb 2014 - May 2018
      • London, United Kingdom
      • Full Time
      • Responsible for the delivery of global events and film shoots from concept to completion in over 35 countries. Responsibilities: ● Independently managing global teams daily. ● Setting company objectives/KPIs for department. ● Locally sourcing and managing fitted suppliers and fixers in each city to produce each custom event/shoot. ● Working with and managing budgets ; from 0 - high budget commercial shows and shoots ● Successfully applying for planning permission/ granting funds. ● Creating + maintaining key relationships with venues, local councils, promoters, artists and creatives globally. ● Global A&R, research of new talent ● Working within short time frames /multiple events at once. ● Creating custom event pitches and presentations for commercial brands + producing from concept to delivery. ● Producing for brands such as Fendi, Ray-ban, Ballantine’s, Lavazza, Nike, Eristoff, Google + more.

      2014

      A&R / Promoter

      Soundcrash Music

      Jan 2011 - May 2014
      • London, United Kingdom
      • Full Time
      • Responsible for all artist bookings, promotion, PR and organisation of nationwide ticketed music events plus the promotion + booking of the yearly festival. Responsibilities: ● A&R new talent. ● Booking and promoting multiple events at once (20 events p/m) ● Managing success of ticket sales ● Writing press releases and making strategic national PR campaigns. ● Managing artist, venue, supplier contracts + overall campaign budgets. ● Making/ pitching deals with Labels + promoters. ● Being accountable for the success of every campaign from artist booking to sell out. ● Increased company social media stats up 400% within the first 6 months. ● Reformed Blackstarr + sold out a 2 date show in London to 6,000 people. ● Sold out landmark london venues such as Alexandra Palace, Hammersmith Apollo, Roundhouse, The Kentish town Forum and KOKO amongst others. ● Brought in deals with Hypebeast, Palace Skateboards, Audio Technica, Redbull + more. ● A regular host + producer on the weekly Souncrash radio podcast