Athena Periclis
Available

Athena Periclis

Senior Marketing ExecutiveLondon, United Kingdom
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Connections
William Venables
Rhianna Turner-Distin
Jakiul Islam
Athena Periclis
Available

Athena Periclis

Senior Marketing ExecutiveLondon, United Kingdom
About me
A marketing professional with expertise in email marketing, PPC ads (Facebook & Instagram), social media management, content creation, copywriting, and data analysis. I have successfully executed campaigns and strategies across diverse industries, driving customer engagement and conversions. With experience in both B2B and B2C events, I bring versatility and a track record of delivering impactful marketing initiatives. Let's connect and discuss how I can help elevate your brand's digital presence.
Projects
  • PPC Management
    PPC ManagementManaging Facebook & Instagram ads for 8 shows a year for Kerrison's Exhibitions consumer event, The Baby & Toddler Show.
Work history
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    E
    Content Marketing ExecutiveEasyfairs
     - London, United KingdomFreelance
    - Managed B2B and B2C acquisition and conversion email campaigns to achieve a 40% event attendee increase YOY - Increased social media following by 20% through innovative copywriting and impactful graphic design. Optimised SEO across event website to improve ranking, ensure a fluid UX and showcase the brand USPs - Collaborated with the editorial team to create monthly newsletters and blogs - Constructed exhibitor advocacy campaigns through Gleanin - Maintained dynamic agendas for 8 conference stages on the website.
    T
    T
    Marketing ExecutiveTembo Impact
     - London, United KingdomFreelance
    - Designed engaging static and animated social media content for LinkedIn, Instagram and Twitter - Built and updated copy for event website launches - Sourced and contacted media partners to form relationships and maximise promotion - Responsible for setting up Google Analytics for reporting purposes - Streamlined SEO through keyword research, link building, site audits and page optimisation.
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Skills
  • Content Creation
  • Copywriting
  • Social Media Management
  • Email Marketing
  • Facebook ADS
  • Marketing Campaigns
  • SEO
  • Data Analysis
  • B2B B2C
  • Marketing PR
Education
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    N
    MScNottingham Trent University
     - Nottingham, United Kingdom
    MSc Branding & Advertising
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    N
    Bachelor of Arts (BA) Nottingham Trent University
     - Nottingham, United Kingdom
    BA (Hons) English and Film & Television
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