About me

I have recently settled back in the UK and actively looking for work in London. I am committed to working in events and media with 7 years of advertising sales and campaign management experience in CNN and Tatler Asia for print, TV and digital editorial & branded content campaigns. Passionate about travel, design and music contents. Currently exploring opportunities in tech and Eco-awareness.

PostsProjectsExperienceTeam

• Nothing to do with work, just wondering if there was any good independent online stores you would recommend for apparel and footwear?

Projects credited in

• Parts UnknownI worked as the still photographer for Anthony Bourdain's acclaimed CNN show Parts Unknown.
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  CNN Style: A global perspective on art and designRedesign of CNN Style, CNNs home of art, fashion, architecture, luxury , autos and design.

Work history

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Commercial Initiative ExecutiveTatler Asia Group (Edipresse Group)
Aug 2021Hong KongFull Time
Sales PlannerCNN
May 2014 - Apr 2019Hong KongFull Time
A key member of the of the Cable News Network’s APAC regional Ad Sales team. Managed TV and digital advertising campaign activities from media planning through campaign wrap-up. Collaborated across AdOps, marketing, Create, editorial teams to build multi-platform campaign strategies for major multinational advertisers. Markets: Australia, NZ, S. Korea, HK, China, Taiwan and the Philippines. Portfolio of clients include: Samsung, LG, international airlines, National Tourism Boards, NGOs, Auto, Banking and Finance, hotel groups, global fashion houses, luxury, property developers.

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Skills

• TV Advertising
• Digital Advertising
• Social Media Marketing
• Media Planning
• Campaigns Reporting
• Contract Negotiation
• Creative Branding
• Editorial Campaigns
• Branded Content
• Chinese Lanaguage
• Travel Planning
• Administration
• Account Management
• Campaign Management
• Advertising Sales
• Audience Analysis

Education

Tourism and PlanningUniversity of Westminster
Sep 2005 - Jun 2008London, United Kingdom
BA in Tourism and Planning. Main focus was the study of Sustainable Tourism planning and development at local and national scale. (Dissertation: The impact of Climate Change on Tourism)