Beatrice Lui
Available

Beatrice Lui

Media Publisher Sales PlannerLondon, United Kingdom
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Beatrice Lui
Available

Beatrice Lui

Media Publisher Sales PlannerLondon, United Kingdom
About me
I have recently settled back in the UK and actively looking for work in London. I am committed to work in events and media with 5 years of advertising sales and campaign management experience in CNN for TV and digital editorial & branded content campaigns. Passionate about travel, design and music contents. Currently exploring opportunities in tech and Eco-awareness.
Projects credited in
  • Parts Unknown
    Parts UnknownI worked as the still photographer for Anthony Bourdain's acclaimed CNN show Parts Unknown.
  • CNN Style: A global perspective on art and design
    CNN Style: A global perspective on art and designRedesign of CNN Style, CNNs home of art, fashion, architecture, luxury , autos and design.
Work history
    T
    T
    Commercial Initiative ExecutiveTatler Asia Group (Edipresse Group)
    Hong KongFull Time
    CNN logo
    CNN logo
    Sales PlannerCNN
     - Hong KongFull Time
    A key member of the of the Cable News Network’s APAC regional Ad Sales team. Managed TV and digital advertising campaign activities from media planning through campaign wrap-up. Collaborated across AdOps, marketing, Create, editorial teams to build multi-platform campaign strategies for major multinational advertisers. Markets: Australia, NZ, S. Korea, HK, China, Taiwan and the Philippines. Portfolio of clients include: Samsung, LG, international airlines, National Tourism Boards, NGOs, Auto, Banking and Finance, hotel groups, global fashion houses, luxury, property developers.
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Skills
  • TV Advertising
  • Digital Advertising
  • Social Media Marketing
  • Media Planning
  • Campaigns Reporting
  • Contract Negotiation
  • Creative Branding
  • Editorial Campaigns
  • Branded Content
  • Chinese Lanaguage
  • Travel Planning
  • Administration
  • Account Management
  • Campaign Management
  • Advertising Sales
  • Audience Analysis
Education
    University of Westminster logo
    University of Westminster logo
    Tourism and PlanningUniversity of Westminster
     - London, United Kingdom
    BA in Tourism and Planning. Main focus was the study of Sustainable Tourism planning and development at local and national scale. (Dissertation: The impact of Climate Change on Tourism)