Beatrice Soncina
Available

Beatrice Soncina

Sustainability AdvisorItaly
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Beatrice Soncina
Available

Beatrice Soncina

Sustainability AdvisorItaly
About me
I am a sustainable fashion graduate from London College of Fashion, and Managing Partner of The Red Flower Factory. In my Masters I focussed specifically on the business side of sustainability and, based on the principles of the circular economy and regenerative design, I developed a business idea that got me to the finals of the UAL Enterprise Challenge (2021) and among the semi-finalists of the Mayor’s Entrepreneur (2021). I started working at The Red Flower Factory as Sustainability Specialist. The Red Flower Factory is a NextGen laboratory helping brands craft disruptive solutions for and with the generation of tomorrow. My role consisted in conducting research in order to identify insights, challenges and opportunities to help brands innovate. Since September 2021, I have been leading The Red Flower Factory. I am now in charge of developing a sustainable business model for TRFF, recruiting the right talent, building a company culture, managing projects and people, creating business opportunities and growing. I love when sustainability is done right, researching future trends and building brand strategies.
Work history
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    Managing PartnerThe Red Flower Factory
    London, United KingdomFull Time
    - Creating business plan, marketing plan and annual budgets - Managing a team of 6 people (training, assigning tasks) - Managing external suppliers (checking and signing contracts, sending/receiving invoices, communicating expected deliverables) - Recruiting talent (ideating an effective recruitment process, conducting interviews and testing candidates) - Presenting the company to clients - Drafting project proposals for clients - Developing excellent leadership, customer relations and communication skills to liaise effectively with all project stakeholders - Developing project plans (timeline, budget, team and tasks allocation) and monitoring performance to ensure timely delivery
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    Brand StrategistThe Red Flower Factory
     - London, United KingdomFull Time
    - Conducted extensive primary and secondary research - Identified insights, challenges and opportunities - Wrote compelling brand stories - Met and presented to clients - Briefed and collaborated with creative teams
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Skills
  • Content Creation
  • Photography
  • Photo Editing
  • Adobe Creative Suite
  • Sustainability
  • Fashion Styling
  • Microsoft Office
  • Graphic Design
  • Communication Planning
  • Fashion Editorial
  • Social Media
  • Wordpress
Education
    London College of Fashion, UAL logo
    London College of Fashion, UAL logo
    MA Fashion FuturesLondon College of Fashion, UAL
    London, United Kingdom
    I am exploring different fashion theories and practices in relation to design for sustainability, as well as experimenting with speculative fashion practice to develop a critique and personal response to the current fashion system. Graduated with A+
    IED Italy logo
    IED Italy logo
    Fashion Styling and CommunicationIED Italy
     - Milan, Italy
    110/110 (equivalent to a First Class Honours) Modules include: Fashion Styling, Brand Consultancy, Creative Direction, Trend Forecasting and Fashion Publishing.