Becs Pearson
Available

Becs Pearson

Writer / Editor / Comms OfficerBrighton, United Kingdom
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Becs Pearson
Available

Becs Pearson

Writer / Editor / Comms OfficerBrighton, United Kingdom
About me
I am a seasoned communications professional, with a passion for words and storytelling. I have over twelve years' experience across communications and events roles, for brands and charitable organisations. My work brings audiences closer, through killer events or dynamite copy. I soak up product information, understand key objectives, and create copy that truly connects with people. Key skills: - Communications strategy - Copywriting - Storytelling - Social media strategy / execution - Planning and delivery of large scale events - Data driven decision-making Previous brand clients include: adidas, Spotify, British Airways, 20th Century Fox, Warner Bros and NARS. Third sector clients include: Martlets Hospice, AudioActive (a music charity based in Brighton) and The Social Society. In my spare time I can be found writing my first novel, relentlessly reading and attempting to fit in the odd run too...
Work history
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    Comms LeadWe Mean Business
    Oxford, United KingdomFreelance
    Female entrepreneurs earn 43% less than their male counterparts in self-employment. Many women are starting businesses from savings, redundancy payments, loans and credit cards and with little knowledge or understanding of the steps required to create a successful business. WE MEAN BUSINESS is a national campaign which aims to unlock greater financial, childcare and skills support for UK female business founders. As Comms Lead, I worked on the development of campaign messaging, all copy for the new website, content requirements across channels and creating key documents for the lobbying of parliament.
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    Editor / Communications OfficerWrite Here...
    Brighton, United KingdomPart Time
    Write Here… offers high-quality, affordable writing courses in cities throughout the UK and online—and a range of professional book editing services, from full manuscript reports to help with preparing the perfect submission package. I am working to develop and deliver a marketing and communications strategy for Write Here… while also providing a range of editorial services for its writing clients. Editorial: - Reading course participant work and providing editorial feedback - Novel manuscript editorial reports—making work as strong as it can be before clients submit to literary agents and publishers Marketing: - Identifying and connecting with relevant audience groups to build awareness of all Write Here… writing services - Promoting all writing courses and editorial services, and developing new offerings - Utilising digital platforms to increase visibility among key audience groups within the writing community, and to drive course sign-ups - Making data-driven decisions on social platforms - Managing day-to-day elements such as the blog, website and mailers - Showcasing successes - Identify partnership and sponsorship opportunities, both within the literary sector and outside of - Producing literary events such as writing workshops and retreats
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Skills
  • Writing
  • Copywriting
  • Marketing
  • Events
  • Communication
  • Social Media
  • Digital Marketing
Education
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    DiplomaLondon Bridge Business Academy
     - London, United Kingdom
    Diploma in Marketing - Chartered Institute of Marketing
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    DegreeLancaster University
     - Lancaster, United Kingdom
    Bachelor of Arts: Theatre Studies - 2:1