Marketing manager with specialism in digital and social media for the hospitality industry. I have 5+ years' experience developing and executing digital and offline strategies, as well as producing best-in-class content, project managing large scale activations, and executing campaigns of all shapes and sizes.
Work history
Digital Marketing ManagerStreet Feast - London Union PLC
London, United KingdomFull Time
Managing all digital strategy
Project managing build and launch of forthcoming app
Paid social strategy
Managing CRM including retention, re-engagement and data segmentation
Contributing to all creative campaigns as part of marketing team
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Senior Marketing ExecutiveD and D London Ltd
- London, United KingdomFull Time
• Led digital & social media strategy for 100 Wardour St, Madison and The Den, including all social media activity, email newsletters, and website copy and content
• Owned paid social strategy and execution, including creative content and reporting on each campaign
• Conceptualised and managed strong campaigns to increase overall brand visibility and ultimately drive footfall, including major drinks activations with Moët & Chandon, Ketel One, and Belvedere
• Managed PR agency and creative freelancers, including briefing all video and managing all photoshoots
• Secured further brand partnerships and sponsorship opportunities with lifestyle brands such as Frame and BoomCycle
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Skills
- Events
- Marketing PR
- Copywriting
- Editing
- Client Services
- Email Marketing
- Event Planner
- Problem Solving
- Communications
- Relationship Management
- Social Media Content Management
- Google Analytics
- Strategy
Education
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English Literary StudiesUniversity of Exeter
- Exeter, United Kingdom
Undertook MA course in English Lit Studies following graduation.
Studied a range of subjects including contemporary theory and creative writing.
I wrote my dissertation on the role of the American sports hero on the college campus, for which I achieved a distinction.
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English with Study in North AmericaUniversity of Exeter
- Exeter, United Kingdom
Spent 2 years studying in Exeter (first and final year) and second year at the College of William and Mary in Virginia, USA.
Studied a wide range of module, mostly focused in contemporary novels and critical theory.
Received first class.
Awards
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Dean's Commendation for Contribution to Life of the DepartmentUniversity of Exeter
Given to me upon graduation, primarily for my work on various university- and departmental-wide open days.