Projects
Projects credited in
Work history
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Creative DirectorNA
- London, United KingdomFreelance
I'm currently working with a number of brands, large and small, as a freelance Creative Director across Branded Content, Brand Strategy, Moving Image, Visual Identity, as well as Print, Digital and Packaging Design.
Selected Clients:
— Clos 19 (Möet Hennessy)
— LVMH
— Rimowa
— The New York Times
— Tiffany & Co.
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Brand Image DirectorDKNY
- New York, United StatesFull Time
In this role I helped reposition the iconic American fashion house, oversaw the implementation of a new visual identity and developed a distinctive visual language for the brand across all platforms and consumer touch-points.
All creative was brought in-house. I lead and cultivated a small existing team to deliver against a new high standard of output whilst actively recruiting and doubling the size of the in-house creative team.
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Skills
- Art Direction
- Creative Direction
- 360 Branding
- Brand Strategy
- Packaging Design
- Retail Design
- Digital Design
- Content
- Experiental
- Film
Education
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N/ASelf Taught
- London, United Kingdom
I didn't feel challenged or excited by the Fine Art Foundation that I had started after leaving secondary school. I quit that course and began an advance NVQ in Graphic Design. Naively, at the time I thought that's all I needed to get into the industry. I quickly realised there was much more to it, so I learnt what I could from books the internet, and a lot of trial and error.