Ben Lynch

Ben Lynch

Product Design ManagerLondon, United Kingdom
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Ben Lynch

Ben Lynch

Product Design ManagerLondon, United Kingdom
About me
Ben is a Sr Digital Product Designer who specialises in the Sports and Wellness space. Currently working with Peloton's International e-comm team, previous roles include working for clients such as Nike, Chelsea FC, Freeletics, Virgin Sport, Google and more.
Work history
    Peloton logo
    Peloton logo
    Product Design, ManagerPeloton
    London, United KingdomFull Time
    Team lead for Product function on International including 4 staff (Design, UX Writing, UX Research). Responsible for roadmap and resource planning for International team alongside Snr Product Manager, TPM and Engineering leads, liaising with Directors and Senior Directors within e-comm and product. Managerial responsibilities include hiring/recruitment, onboarding, career development, weekly 1:1s with direct reports using tools such as Greenhouse, 15five and more. Role highlights include design lead for UGC workstreams for Reviews, Q&A across global e-commerce website, launching Peloton into the Australian market and multiple campaigns/promotion periods (eg. Holidays, Finance changes).
    Peloton logo
    Peloton logo
    Snr Product DesignerPeloton
     - London, United KingdomFull Time
    Redesigned Peloton’s Global Announce Page for new markets, capturing 10k leads in the first 3 month (400% above KPIs) for Australia launch. Redesigned Peloton App Page, leading to a 8% increase in trialers vs previous page design (avg across locales). Redesigned Peloton’s Digital App Checkout experience on web increasing checkout completion by 12% globally and 20% lead gen capture in first 3 months. Led on Design Systems work for updating Buttons and Colours within global UI kit.
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Skills
  • Product Design
  • UI Design
  • UX Design
  • Web Design
  • Design
  • Design Direction
  • Interaction Design
  • Systems Design
Education
    Hyper Island UK logo
    Hyper Island UK logo
    Digital Media Management MAHyper Island UK
    Manchester, United Kingdom
    Digital Media Management is a new, leadership level masters program at Hyper Island in Manchester. The program covers the following areas: • Change Management, Transformational Leadership and Group Dynamics • Entrepreneurship • Business Strategy and Business Development • Branding and Communication • Creativity, Idea Generation and Concept Development • Project Management • Digital Development • User Experience: Human Interaction, Design and Research
    U
    U
    BA AdvertisingUniversity of Gloucestershire
    Cheltenham, United Kingdom
    • Nominated as co-finance director for successful course degree show and D&AD New Blood exhibition. Also voted co-managing director during our first year exhibition. • Away from course, I independently arranged a series of book crits with: Y&R, AKQA, Publicis, Gyro HSR, McCann Erickson, Mother, LBi, DDB and more. • Dissertation explored the impact that social media had on the 2010 UK General Election and how it will influence the next election. Also discussed the trends that were set and mistakes that were made by the leading parties in terms of handling digital media.