About me

An energetic, focused, determined, entrepreneurial spirited and results driven Account & Insight Executive working in the sports and entertainment industry , specifically managing sponsorships and activations, working with design and multimedia bringing in the best results possible. Myers-Briggs personality profile of ENTJ, denoting; extraversion, intuition, thinking and judgement.

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Work history

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Account ExecutiveSports Revolution
Sep 2016 - May 2018London, United KingdomFull Time
My role is to support the sales, marketing and finance function to achieve greater success. Initiated and closed a significant sponsorship deal with WWE. Generating leads for sponsorship opportunities for WWE's UK tour - (Cold called/emailed key decision makers & built relationships) - Achieving 15% increase in call backs & emails and a partnership deal with Warner Bros. General Lead generation - Target list/contact generation, understanding of needs, cold calling with sales team, leading to a 50% increase in outbound calls and new businesses Managing all CRM activities; sales funnel, contacts, information, opportunity management and field checking, weekly sales meetings, measurement of sales performance. Managing accounts (Invoicing/PO’s), budgeting for AM’s for activity spend. Management of sponsorship collateral/materials and freebie awards for activations Worked with sales/sponsorship team compiling statistics/pitchs/presentations for sponsors resulting in add on revenue streams, worth in excess of £100K revenue from three deals. Working with major client on sponsorship activities (social media and 'in venue'), increasing fan activity, performance measurement and management. Managed major clients Basketball Social Media page stimulating awareness from zero to 18,000 followers in eight months. Worked closely with sponsorship activation team working on the 7DAYS / Euroleague, increasing fan engagement by 80% to several hundred thousand. Presented monthly reports on client's sponsorship activations, providing performance data for improvement. Communicated to fans daily and answered any questions / complaints they may have -resulting in increased in customer satisfaction.

Skills

• Marketing
• Social Media Marketing
• Project Management
• Communication
• Teamworking
• Prioritisation
• Admin
• Media Campaigns
• Media

Education

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BSc Business ManagementThe University of Brighton
Sep 2011 - Jul 2015London, United Kingdom