Ben Parkinson

Ben Parkinson

Account DirectorLondon, United Kingdom
+ Info

38

Connections
Pip Jamieson
Christopher Sutton
julie machin
Ben Parkinson

Ben Parkinson

Account DirectorLondon, United Kingdom
Work history
    Headstream logo
    Headstream logo
    Account ManagerHeadstream
    - Day to day management and leadership of the agencies two largest accounts - Developing client relationships and driving business development - Project ownership forecasts, financing, invoicing and billing - Managing workflow and assigning tasks to relevant teams across complex projects - Input into all facets of work from strategy and segmentation, to social and digital planning and execution - Resource planning to help maintain profitable accounts - Impeccable client servicing skills - with a proven track record of managing challenging clients - Confident discussing strategy, data and segmentation - Keen eye for creative
    Advertising Manager
     - 
    - Media buying to drive customer acquisition - Creating and managing campaigns (CPM, CPC) through various ad-serving platforms - Driving negotiations with media sales reps to obtain the best rates and most appropriate media spaces - Managing JDI’s advertising inventory and brokering ad placements to networks - Seeking new advertisers and negotiating deals to drive additional revenue - Budget control and management for all campaigns - Analysing key metrics and reporting KPI’s to management - Optimising campaigns and implementing changes to improve performance
+ Show more
Skills
  • Events
  • Marketing PR
  • Businesses Development
  • Account Manager
  • Account Management
  • Brand Management
  • Client Services
  • Networking
  • Problem Solving
  • Relationship Management
  • Office