Berenice Luceau
Available

Berenice Luceau

Content ProducerCardiff, United Kingdom
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Pip Jamieson
Vikki Ross
Yeliz Yildiz
Berenice Luceau
Available

Berenice Luceau

Content ProducerCardiff, United Kingdom
Work history
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    Content ProducerClenergy-EV
    Bridgend, United KingdomFull Time
    Content Strategy: Developed content strategies with a strong focus on fostering strategic partnerships Multimedia Production: LinkedIn content, incorporating compelling visuals and video elements. Custom Collateral: Designed editable product pages and mock-ups for various stakeholders, adhering to brand guidelines. UX design on new website + hero video
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    VideographerFour Agency
     - Cardiff, United KingdomFull Time
    Peaks of high intensity travel/filming in Wales + London with sometimes 3 different shoots a week. Evaluation of different parameters (creative and logistical) of film development + pre-post/ production. Conducted 20+ interviews + B roll with environment specialists to develop 30+ creative and impactful videos. Clients such as: - Welsh Government: Food and Drink Wales, Sustainability cluster, Qualification Wales, Game Meat Wales, Lantra award Aberystwyth University, HYBU Cig Cymru, Luton Airport, NEC30 engineering contracts, RWE renewables Creative Content strategy Project Management Lighting evaluation & setup Adobe suite programs EXPERTISE 2021 CIM DIPLOMA Digital Marketing 2020 | Hubspot academy Content marketing EDUCATION English & French LANGUAGES Creative professional with over 20 years of visual marketing experience encompassing all facets of project management, & content creation. Adept at seamlessly blending technology and creativity to capture compelling content, including case studies, interviews, social media shorts, and dynamic promotions. Demonstrates strong expertise in pre- and post-production management, storyboard manipulation, and the application of visual effects Clenergy EV | October 2023- Present Senior Content producer Content Strategy: Developed content strategies with a strong focus on fostering strategic partnerships Multimedia Production: LinkedIn content, incorporating compelling visuals and video elements. Custom Collateral: Designed editable product pages and mock-ups for various stakeholders, adhering to brand guidelines. UX design on new website + hero video Boost audience engagement by re-sequencing multiple scenes, resulting in increased brand awareness and 22% more likes and comments. Customised 18+ informative e-learning video on a major campaign for Qualification Wales ’ new curriculum. Edited 18 hours of raw recording into 25 minutes of refined video + storage of digital assets. Managed market research, video production, and project coordination for the Game Meat, Wales initiative, promoting local game products.
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Skills
  • Project Management
  • Videography
  • Adobe Creative Suite
  • Studio Photography
  • Social Media Management
  • Account Management
  • Creative Content
  • SEO Content
  • Lighting Design
  • Sound Design
Education
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    Diploma Digital MarketingCIM
     - Cardiff, United Kingdom
    The CIM Diploma in Professional Digital Marketing is a qualification offered by the Chartered Institute of Marketing (CIM), designed for professionals who want to deepen their expertise in digital marketing. It provides a comprehensive understanding of how digital tools, strategies, and platforms can be used to drive marketing success. Here's a breakdown of the diploma: Overview The CIM Diploma in Professional Digital Marketing focuses on equipping marketers with the knowledge and skills to manage digital marketing activities strategically and tactically. It's ideal for those working in marketing who want to specialise in digital, or for professionals looking to formalise their digital marketing expertise. Course Content The diploma is typically divided into three modules, each focused on a key area of digital marketing: Digital Marketing Techniques Covers a range of digital tools and platforms, including SEO, PPC, social media marketing, email marketing, and content marketing. You'll learn how to use these tools effectively and integrate them into a wider marketing strategy. Digital Customer Experience Focuses on understanding the customer journey in a digital context. This module explores how to design and deliver an excellent digital customer experience across touchpoints, ensuring satisfaction and brand loyalty. Digital Marketing Strategy Teaches students how to develop, implement, and evaluate digital marketing strategies that align with overall business objectives. You will learn how to manage digital campaigns and assess the impact of various digital marketing channels. Key Features Level: Equivalent to an undergraduate degree or Level 6 in the UK qualifications framework.