Beth Lamey
Available

Beth Lamey

Freelancer | Marketing | Digital Communications | Organic Social Media | CIPR Digital Communications Specialist Diploma CandidateLondon, United Kingdom
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Beth Lamey
Available

Beth Lamey

Freelancer | Marketing | Digital Communications | Organic Social Media | CIPR Digital Communications Specialist Diploma CandidateLondon, United Kingdom
About me
Freelance marketing and communications professional with an international background. I am passionate about tech, travel, humanitarian and development work, charities, and international and political affairs. Prior to jumping back into the world of freelancing, I worked for B2B SaaS hotel tech company, SiteMinder, where I was the UKI region owner, planning and executing campaigns for the Little Hotelier and SiteMinder brands. I previously contributed to the wider marketing efforts for the EMEA and AMER markets. Before joining SiteMinder, I held the positions of Marketing Executive, Social Media Freelancer, Digital Ambassador, Marketing Intern, and Social Team Member. I have a master's degree in Politics and Contemporary History (Pass with Merit) from King's College London, a BA Hons degree in English (2:1) from Queen Mary University of London, and the International Baccalaureate Diploma from Nexus International School Singapore. I am British and Maltese, and grew up in England, Sweden and Singapore.
Work history
    SiteMinder logo
    SiteMinder logo
    Marketing ExecutiveSiteMinder
     - London, United KingdomFull Time
    • Promoted to UKI region owner for the SiteMinder and Little Hotelier brands after beginning to transition into the role in August 2022 • Managed the marketing calendar for the UK and Ireland region, adhering to budgets and deadlines, and owning multiple projects simultaneously, including cross-channel campaigns (social, email, content, and more) • Met and exceeded growing KPI targets, having finished my first quarter in the role on 109% of the significantly increased SQL target • Awarded as the "We Grow" Ways of Working champion for October and November 2022 for contributions to business growth (SiteMinder recognises 5 employees from the company each month)
    SiteMinder logo
    SiteMinder logo
    Marketing CoordinatorSiteMinder
     - London, United KingdomFull Time
    • Assisted with global marketing initiatives across EMEA and AMER, with a focus on multi-channel campaigns for the UK and USA • Co-managed social media community engagement and owned the monthly regional marketing bulletin • Performed a range of research tasks on the travel industry and policies impacting movement • Assigned 3 buddies as part of the buddy programme, entailing running weekly sessions to train and ease new starters into their roles
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Skills
  • Copywriting
  • Writing
  • Social Media
  • Event Organisation
  • Digital Communications
  • Marketing Strategy
Education
    King's College London logo
    King's College London logo
    MA Politics and Contemporary HistoryKing's College London
     - London, United Kingdom
    Grade: Pass with Merit
    Queen Mary University of London logo
    Queen Mary University of London logo
    BA (Hons) EnglishQueen Mary University of London
     - London, United Kingdom
    Grade: 21
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