About me

I’m a 22 year old Visual Communicator with experience in the luxury and mid-market fashion sectors. I have experience working in-house for several luxury fashion brands including Vivienne Westwood and Jimmy Choo. These experiences have taught me exceptional attention to detail and an in-depth understanding of how effective visual merchandising can make a positive impact on both customer experience and sales. I also have an excellent knowledge of the Adobe Suite and Microsoft Office including InDesign, Photoshop, Excel and Powerpoint that allow me to effectively communicate ideas to my collegues and clients.

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Projects

• Hermès April ShowersA short project created during my final year at University. I designed three window displays for the month of April for French fashion house Hermès.
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  Order & ChaosCreated as part of a live brief with Jigsaw for their Order & Chaos collection.

Work history

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Visual Merchandising InternJimmy Choo
Oct 2018Victoria St, Westminster, London, UKInternship
At Jimmy Choo, I supporting the Visual Merchandising manager EMEA with approximately 25 stores across Europe. I regularly visit all London stores with the Visual Merchandising team to regulary update displays and install new window concepts. I share creativity in regards to product styling for cross merchandised displays and offer creative and innovative ideas for new ways of displaying product. Via email, telephone and monthly planograms, I assist all EMEA stores to create beautiful displays. This can often be challenging due to the product selection, changing weather and store layout. I work with the store manager and in-store VM to provide effective solutions that are both logical and aesthetically pleasing. Furthemore, I track all stores progress throughout the seasons with numerous spreasheets. I manage the budgets with regards to prop hire and printing costs and ensure deadlines are met. I regualrly liase with prop and hire companies in order to arrange deliveries for events accross EMEA - most recently for a valentines collaboration with Flowerbx. I regularly distrubute props across Europe which requires a strong organisational skills and experience of dealing with couriers incuding Addison Lee, Fedex, DHL and Mission Dispatch.
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Production AssistantNor-Folk
Jan 2018Norwich, United KingdomFreelance
I have assisted Fiona from Nor-Folk with several projects, including producing imagery for Norwich based children's footwear brand Start-Rite. I assisted on set and ensured the shoot days ran smoothly.

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Skills

• Graphic Communication
• Visual Merchandising
• Graphic Design
• Marketing
• Fashion
• Public Relations
• Social Media
• Window Concepts
• Window Design
• Window Display

Education

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Fashion Communication and PromotionNorwich University of Arts
Sep 2015Norwich, United Kingdom
I graduated in July 2018 with a First Class Degree in Fashion Communication and Promotion. I achieved the highest mark within the Fashion Communication and Promotion 2018 graduating class and the second highest mark within the entire university, with 93% overall. I achieved a First Class mark for every unit throughout the three years, proving my drive and ambition for visual merchandising, my specialist area.