Work history
Production AssistantD&AD
London, United KingdomFull Time
Production RunnerMowalola
- London, United KingdomFreelance
MOWALOLA, London Fashion Week
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Skills
- Adobe Indesign
- Adobe Photoshop
- Photography
- Editing
- Fashion Film
- Adobe Premiere Pro
- Presenting
- Feature Writing
- Analysing Trends
- Trend Forecasting
- Research
- Admin
- Leadership
- Interviewing
- Transcription
- Excel
- Running
- Production
Education
N
N
Fashion CommunicationNorthumbria University
- Newcastle upon Tyne, United Kingdom
Self-directed projects encompassing a variety of disciplines including PR, journalism, photography and film, fashion space, styling, creative direction.
Highlights:
- Trend forecasting; creating a 50 page trend report on the future uses of technology and the internet in fashion through a sustainability lens, considering different consumer groups.
- Devised and directed shoots, carried out staging and set design, edited and manipulated images and sourced and managed collaborators for a publication. 'Squealer', a satiric response to 00's teen girly mags consisting of fake adverts, look books, vignettes of existential pondering from the fictional 'Avoidant Slug-Wife', some useful agony aunt advice, word games and gross-girl poetry.
- Writing a final mini-thesis on the emergence of 'femvertising', 'girl-boss' and 'love your body' narratives, particularly in contemporary beauty and fast fashion advertising, considering the effects on female consumers and other agents in the industry through an intersectional feminist lens. Conducted focus groups, analysed traditional versus so-called feminist advertisements.