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Bonaé II is a Creative Director who makes promotional adverts for luxury fashion brands. With a degree in Philosophy & Ethics at Kings College University of London, Bonaé’s enthusiasm for fashion has resulted in an array of opportunities with super luxury brands; working for designers such as Burberry, Celine, Saint Laurent & The Brooch Club to name a few. Bonaé is also a mastery in the art of acoustic drums, percussions and synth keyboards. With his signature style he often fuses his musical influences with visual art. Bonaé’s passion is to continue to create visual art and share with the world.Locked Pro Plan feature
In this role I develop and over see all visual projects, while managing a team of 6-10 people, ensuring we deliver what is visually required for each season or campaign. • I write and direct company promotional adverts, and develop the visual identity of the boutique. • I developed projects from concept to production, managed larger teams of up to 20 people in design and production, leading, motivating inspiring and controlling the project from start to finish. • I have learnt the importance of integrity, to be transparent when working with fellow creatives. • I have gained a wealth of experience, people management skills, the importance of not cutting corners, working to perfection as well as a strong portfolio of visuals
• Production assistant for Burberry AW15 campaign. responsibilities included preparing and distributing briefing notes, scripts to cast and crew, • organizing schedules and contracts • Overseeing cues, timings and continuity during recording • Clearing copyrights • I learnt how to think on my feet, work with a varied network of people as well as use my own initiative to manage film projects independently. I also Improved my negotiation skills.
• Maintaining a high customer profile. Providing clients individual needs. • Constant contact with clients was a key to success at Celine and the loyalty of business • Keeping sections neat and tidy at all times. • Developed my fashion sense and understanding of style, as well as how to deal with challenging and difficult customers. • I also learnt the balance between simplicity as well as attention to detail in fashion style
• My responsibilities were varied in this role and included: • Developing the script • Acted as a sounding board for producers in the decision-making processes •Casting, crewing and development of campaign from process to completion • managed the quality and control of the production, ensuring team sticks to schedule. • Managed a strict budget during production, • I have gained project management skills, have a clear understanding of production as well as working to strict timing.
• My responsibilities were to maximize sales and provide excellent customer and after-sales service • Actively develop new clients and consistently strengthen existing client relationships • Exceed £9,000 weekly target. - Participate in maintaining a positive work environment • Promote the brand’s culture internally and externally • involved in constant training to improve brand history. • Also worked as a co producer for the Yves saint Laurent AW15 Campaign. • Developed my overall understanding of how Luxury brands operate in the world of fashion.
•Providing every customer with a luxury customer service experience in line with the company’s expectations •Using product knowledge in different categories to maximise and drive sales •Developed and maintained key relationships with the core luxury consumers •Ensured VM presentation standards meet company requirements and reflect the brand •Practising company procedures to ensure the health and safety of customers and colleagues and the security of stock •Ensure housekeeping standards are maintained to a high standard to reflect a luxury brand •Assist in the planning and delivery of store event, entertainment. •I learnt about the importance of atttention to detail in luxury fashion as well as presentation.
Originally studied Economics & Yoruba at SOAS university, transferred to Kings College London- Studied Philosophy & Ethics, awarded a 2.1
4 A levels in Philosophy, Ethics, Sociology, Media. results A, A, A B