About me
I am a digital analytics specialist seeking experiences where I can significantly contribute and build upon my analytical, project management, and tech skills.
Work history
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Digital Experience AssociateThe Source
Barrie, ON, CanadaFull Time
Use Google Analytics, third party software, and market analysis to propose user experience improvements on all digital touch points for The Source brand. Present to leadership for approval, then organize cross-functional projects to implement changes. Deliver and monitor post-mortems by building Google Data Studio dashboards.
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eCommerce Associate - ContentThe Source
- Barrie, ON, CanadaFull Time
Managed, and optimized all content across thesource.ca to meet user experience and SEO goals. Organized custom A/B tests using Google Analytics, Excel, and third party SEO software to inform optimizations on desktop/mobile views.
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Skills
- Analysis and Research
- Digital Marketing
- Brand Marketing
- Market Research
- Data Analytics
- Data Visualisation
- Research
- Creative Technology
- Advanced Excel
- Presenting
Education
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Bachelor of Commerce (Business Technology Management)Ryerson University
- Toronto, Canada
Intensive study of the strategic application of information technologies, analytical tools, and project management methodologies to analyze and optimize cross-functional business performance.
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Certificate (Media Arts)Sheridan College
- Oakville, Canada
Hands on film, photography, web development, and sound design courses using the Adobe Suite. A project based curriculum culminating in the organization and production of collaborative multimedia projects.