Work history
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Volunteer Graphic Design ArtistGhost Partnership Ltd
- Canterbury, United KingdomFreelance
Volunteered to produce promotional posters within a team for Ghost Partnership's Ghost Card initiative, which involved creating advertisements promoting exclusive deals with Ghost's partnered companies across Canterbury, Kent, UK.
I helped lead production of a brand style-sheet for the graphics group, as when I started there was not an existing style-sheet for designers to base their designs from. This involved outlining the colours and fonts that lent to Ghost Card's brand identity, which would be used throughout the team's productions.
Further, my work was chosen by senior roles as exemplars to help guide and inspire the graphics team in their own productions.
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Design InternBrand Union
- London, United KingdomInternship
Contributed to the planning and production stages of a re-branding brief for Vinted.com, a reselling website with an emphasis on fashion and recycling clothes.
This involved conducting research into areas of lifestyle by using publications such as Google Scholar and Stylus. The intent was to not only identify and explore the habits of the website's demographic, but to target and appeal to facets of their lifestyles, constructing Vinted's brand identity using accurate information. This would help capture the attention and loyalty of audiences likely to dabble in fashion and the reselling of clothes.
Further work on the Vinted brief included brainstorming brand taglines, experimenting with different tones of voice to determine how to best approach and address customers on the website. I attended an online client brief with the design team to inform my development, and liaised across departments to better inform my research and plans.
Other responsibilities included attending multiple educational presentations; I learned about how and why designers forecast trends in how audiences interact with media, using this information to cater to the demands of a modern audience. I also learned about the design process behind some of the UK's most iconic marketing campaigns produced by Brand Union, such as campaigns for Vodafone, Land Rover and Pizza Hut.
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Skills
- Photoshop
- Abobe Illustrator
- Indesign
- Html
- CSS
- Jquery
- Processing Coding
- Java
Education
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BA (Hons) Digital Arts with a Year in IndustryUniversity of Kent
Canterbury, United Kingdom
Currently in my second year of study.
Achieved a Distinction in my first year with the following marks:
o Graphic design: 92%
o Intro to Programming: 95%
o Visual Culture: 82%
o Website Design: 75%
o Digital Effects: 78%
o Moving Image: 73%
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A LevelSt John Fisher Comprehensive
- Chatham, United Kingdom
Achieved the following grades at A2 level:
o Media: A*
o ICT: Distinction*
o English Literature: A (AS level)
o Product Design: B
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Awards
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Whitehall CompletionSocial Mobility Foundation
Certified certificate of completion for the Whitehall internship. Carried out two-week internship at the Department for Culture, Media and Sport in Whitehall London, as well as developing interpersonal business and communication skills.N
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NCS CompletionNational Citizen Service
Certified certificate of completion for the NCS scheme. Responsibility involved volunteer and fund-raising work for local start-ups around the Chatham area, as well as team-building exercises and first aid training.