Work history
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Marketing ExecutiveUCL Business Society
London, United KingdomFull Time
• Strengthened the brand image of the UCL Business Society through the creation of fresher packs, merchandise, presentations and social media posts. The 2019-2020 academic year showed a 22% increase in new members.
• Managed and designed marketing collaterals for Facebook, Instagram, LinkedIn and events page to increase audience turnout, expand our digital presence, and share our exclusive networking opportunities and workshops with the UCL community.
• Collaborated with the Client Relations team to create tailor-made sponsorship packs for pitches to potential clients.
• Worked with the team to adapt the marketing approach to retain high member registration and turnout during COVID-19.
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Business Development InternALVAREZ AND MARSAL
- Hong KongInternship
• Reviewed thought leadership articles and designed marketing collaterals including graphics for pitches and advertisements.
• Used Illustrator to design a new brochure for the Disputes and Investigations team and created invitation templates for future use.
• Assisted the Business Development Manager on a strategy to best present A&M on social media and created relevant posts.
• Hosted client events/webinars and attended client meetings to foster relationships and forge opportunities for future collaboration.
• Assessed publication and sponsorship opportunities on relevancy to A&M to promote their brand image.
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Skills
- Abobe Illustrator
- Indesign
- Microsoft Powerpoint
- Microsoft Word
- Python
- Spss
- Social Media
Education
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Psychology BScUniversity College London (UCL)
London, United Kingdom
Societies and Activities:
Psychology Transition Mentor (2019 - 2020),
Psychology Senior Mentor (2020 - Current),
UCL Business Society Marketing Executive (2019 - Current)