I'm Carlota, a creative based in London, embarking on my journey as an A&R professional. I recently graduated from the Design and Art Direction program at UAL, where I honed my skills as an Art Director. During my time at university, I seized the opportunity to delve into the Music Industry, conducting extensive research on its various roles and evolutionary trends. It was during this exploration that I discovered my passion and aptitude for A&R.
Having been a musician throughout my life, I possess an innate understanding and expertise in every aspect of music. This background, coupled with my formal education in design and art direction, uniquely positions me to bring a creative and discerning perspective to the A&R field.
Projects
- The Colours of frustration ShortfilmWhile studying Art Direction, I wrote, directed, and produced this short film. Females like myself are constantly sexualised in the music industry, and it's time to make a change. That’s why I decided to create an audio-visual piece that represents the frustration of women in the industry caused by the sexualization and abuse they constantly suffer. These talented women have been fighting to be recognised for their work, effort, lyrics, music videos, art, etc. Instead, media and even their audie
- Album cover designThis is a personal project. I Decided to create an album cover every day, for 18 days in a row. I would open up Spotify every morning and press shuffle, and then design a new album for that tune. This personal project made me deepen my creativity and it made me realise how much I valued album cover art while researching new music.
Work history
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Barista & content creation for social mediabrew garden
- London, United KingdomFull Time
Skills
- Creative
- Creative Art Direction
- Graphic Design
- Illustration
- Film
- Film Music
- Musical Direction
- Creative Advertising
- Ceative Writing
- Creative Assistance
Awards
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Music Production & DJPoint Blank Music school