About me

A dynamic Creative Director and Senior Art Director, Carmel Imelda Walsh has over a decade of experience working with luxury multi-brand fashion companies focused on creating and strategically driving the brand identity from concept to final production.

QuestionsProjectsExperienceTeam

Projects credited in

• MODES: Notes on ColourWorking with Stefania Mode’s creative director I helped develop the concept for the SS19 campaign, and created a script for a film that was briefed to be a cerebral exploration into the world of colour.

Work history

M
M
Art DirectorMODES
Nov 2016 - Dec 2021Milan, ItalyFull Time
This role was to create a unique digital and physical presence for Modes and to ensure consistency across all other channels. Built a team of freelance and in-house creatives to rename and rebrand the company and meticulously developed a detailed Brand Book to showcase the new image, tone of voice and graphics. Developed innovative creative concepts and original ideas for video, still life and photography brand campaigns, produced with teams of high profile talents to fill the needs of editorial and marketing calendars across all platforms adhering to tight schedules within a broad spectrum of dedicated budgets. Attended all major catwalk shows and created trend reports for the CEO to inform the direction of the seasonal buy. Worked alongside world renowned PR agencies to launch press events and marketing projects.

Skills

• Fashion
• Advertising
• Visual Arts
• Art Direction
• Still Life
• Digital
• Creative Direction
• Online Campaigns
• Creative Thinking
• Strategic Branding
• Project Management
• Leadership