About me

I’m a graphic designer and content creator from Argentina, based in London. These past years I worked in fashion in Barcelona; doing content creation and management, production and branding/packaging. I’m in the search of bringing identity and true concept to what we consume in this era, having organic relations and genuine approaches to what we show. Respect the birth of things, appreciate their story and give them a purpose, that is what I’m looking for when working and developing content.

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Projects

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  PROCESS & RANDOM WORK I ENJOYEDSome stuff that I believe deserves a chance to be seen.
• EL TALLER DE KRMOA ceramic studio I had. I’ve been doing ceramics for 8 years now. These are some products from a moment in which I made china mostly, and sold them to some concept stores in Buenos Aires.
• RECREOA rooftop wine bar. Brand design for a closed-door rooftop wine-bar located in Palermo, Buenos Aires. “Wine for our friends, wine for us and wine for everyone. RECREO has the wine we like to drink.”
• DAEA general culture magazine. The concept behind this issue was based on the way and different shapes spiders web. Each has a different purpose, classified. I established a parallelism between them and the grid applied to the design of the magazine.
• BRUNCH Á PARISSpecial action for nice things Paloma S. in which, alongside Eimear from Argot Studio and my colleagues Maria and Tana, we gathered 23 creative women from Paris for a get-together. The goal was to humanize ourselves as a brand and beyond our social media, and meet to create real links between each other for future projects.
• PIELIHUESO WINESMy family’s project, based in Los Sauces at Mendoza, Argentina. A really genuine project, in the search of wine enthusiasts. Low intervention, disruptive and modern wine approaches.

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Work history

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Branding designerVinos Pielihueso
Jan 2017Buenos Aires, ArgentinaFreelance
This is a very special project from my family It's based in Valle de Uco at Mendoza, Argentina. I do all the branding for the company. Website, label, social media, etc. A really genuine project, in the search of wine enthusiasts. Low intervention, disruptive and modern wine approaches.
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Content creator and managementnice things Paloma S
Apr 2018 - Jul 2020Barcelona, SpainFull Time
I'd do production, creation and content management and design. It’s a small Marketing department, so we would go through many branding and image tasks, working closely with the Visual, and other departments.

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Skills

• Content Creator
• Production
• Packaging
• Graphic Design
• Editorial Design
• Adobe Create Suite
• Branding

Education

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Graphic DesignerUniversidad de Buenos Aires
Mar 2012Buenos Aires, Argentina
University degree as a graphic designer in the public, yet most prestigious, school in Buenos aires