Confident Digital & Content Marketing professional with eight years experience in-house and agency-side seeking a new venture where I can make a difference. Creative and data-driven in equal measures. Outside of work I practise yoga, love to travel, cook, see friends and am a keen photographer.Locked Pro Plan feature
Day-to-day social media marketing and strategy at integrated creative agency. Working closely with Marketing Strategy, Digital Design & Film teams. Client roster includes major label and independently signed artists, festivals, and brands.
Consulting fellow freelancer setting up her own Social Media agency on the product offerings, branded marketing materials and assisting across client projects.
Digital strategy for an established UK-based sportswear clothing brand, including the planning and roll-out of effective sales-focused advertising campaigns; ultimately boosting return on investment (ROI) from 50% to 500%.
Content & Social strategy for multi-label online channels and streaming platforms, incl. growth strategy, content creation, creative direction & partnerships, community management, competitor analysis. End-to-end Paid Social for digital & physical releases: budgeting, briefing Ad creative, re-targeting & reporting. Liaison for social partners (Facebook, Instagram, Twitter, Snap) and new platform opportunities & features. Artist Marketing lead - digital marketing ideation across campaigns and educating artist roster on best practices. Involved in wider marketing initiatives, interactive web build projects, event promotion and charity.
Part-time assistant to VP of Global Marketing, writing daily B2B blog content, B2B quarterly newsletter and managing social media outlets around 7digital's activity on the ground at the annual Mobile Word Congress.
Day-to-day social media planning and execution across multi-label and artist channels. Social channel auditing and social intelligence reporting. Email Marketing campaigns incl. copywriting, customer data segmentation, A/B testing, design and build. Physical product photography & image editing. Maintenance of website News page.
Worked across Club to Club, Ether and Meltdown Festival social campaigns; maintained website content and all social media channels.
Responsible for procuring & managing ticket partnerships for music events across the globe, re-imagining the magazine's social media strategy and moderating of all online channels.
2:1 Bachelor of Arts, Hispanic Studies. Four year Undergraduate with one year studying as part of the Erasmus scheme at the University of Granada, Spain.