Caroline Shapiro

Caroline Shapiro

@carolineshapiroLondon, United Kingdom
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Caroline Shapiro

Caroline Shapiro

@carolineshapiroLondon, United Kingdom
About me
Head of Brand & Communications Strategic and accomplished leader with demonstrated ability to identify, develop and implement comprehensive brand strategies and assets across all brand touchpoints. Proven expertise in driving brand growth from start-ups to established brands aligned with business goals, managing brand communications, and executing impactful 360 campaigns. Strong leadership skills in building and motivating cross-functional teams and external agencies. Adept at leveraging market insights to enhance brand positioning and customer engagement. Committed to achieving organisational goals through effective brand strategies and innovative communication initiatives. Skilled in creating compelling brand narratives and developing cohesive brand messaging across various channels to ensure brand consistency and resonance. Experienced in addressing and mitigating potential issues to protect brand reputation.
Work history
    Freelance Brand Comms Director
Skills
  • Brand Building
  • Brand Awareness
  • Brand Assets
  • Brand Books
  • Brand Campaigns
  • Strategic Communications
  • Strategic Partnerships
  • Communication Strategies
  • Shoot Production
  • Event Curation