Strategic design leader skilled in creative direction and community-driven leadership. With over 6 years of experience in design and public service, I’ve led initiatives at Ballet Quarter Singapore and served as Treasurer and Grassroots Leader within the Singapore government, focusing on financial and stakeholder management. Having completed my Master’s in Service Design at the Royal College of Art, I bring a future-focused approach to solving complex challenges through design thinking and strategic collaboration.
Work history
Communication Designer, Service Futures StudioRoyal College of Art
London, United KingdomFreelance
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Treasurer & Grassroots LeaderPeople's Association
SingaporeFull Time
• Promoted 2 times internally for exceptional leadership and strategic contributions
• Managed over $50,000 in community funds, ensuring effective resource allocation for community initiatives
• Responsible for 400+ residential units, serving as the bridge between government and the people, achieving 98% community engagement through feedback collection and successful policy implementation
• Led financial forecasting and refined metrics, reducing expenditure variances and improving budget accuracy
• Produced detailed quarterly financial reports that informed community event planning and resource allocation
• Promoted multi-racial harmony by spearheading initiatives that strengthened community bonds
• Advocated for underrepresented communities by addressing local concerns in national policy discussions
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Education
Master of Business Administration (MBA) Elective programmeImperial College London
- London, United Kingdom
Master of Arts (MA) Service DesignRoyal College of Art
- London, United Kingdom
• Gained human-centred insight, developing a deep understanding of user needs and behaviours to design impactful service solutions
• Understood and navigated complex systems to design solutions within larger social and economic contexts
• Understood service design as a tool to influence and drive transformation in change-resilient environments
• Participated in live projects, applying service design theory in real-world contexts
• Created and prototyped new service futures that address real-world challenges
• Refined my creative practice through rigorous critiques and collaboration with other design disciplines