About me
With over 20 years of experience in Advertising and Marketing across diverse sectors such as Media, Automotive, and Government, I have developed a versatile and robust skill set. I am adaptable, loyal, and results-driven, with a strong focus on execution. I excel at problem-solving, ensuring campaigns are launched efficiently, and taking projects from concept to completion with precision. Consistently meeting KPIs, I bring practical solutions and strategic thinking to every challenge. My strengths lie in clear communication, team leadership, and fostering a collaborative work environment.
Projects
Work history
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Marketing & Audience ManagerThe Stray Ferret
Harrogate, United KingdomFull Time
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Marketing and Customer Communications OfficerNorth Yorkshire County Council
- Northallerton, United Kingdom
Spearheaded a public consultation for Climate Change across the whole county of North Yorkshire in 8 weeks. Project managed and launched a new website for the Outdoor Learning Service.
Accomplishments:
● Created and launched a public consultation regarding climate change across North Yorkshire, with face-to-face events in only 8 weeks and no budget.
● Reached the target of 1500 surveys completed for public consultation.
● Project managed and launched a new website for the North Yorkshire Outdoor Learning Service.
● Created engaging newsletters for the outdoor service.
● Using email marketing, created a newsletter for the Climate service and increased subscribers by 300%.
● Assisted with local elections, meeting candidates, and recording the event.
● Collaborated with stakeholders both internally and externally on numerous projects.
● Aided in the creation of the new branding for North Yorkshire Council.
● Reaching vulnerable and seldom-heard groups
Skills
- Marketing
- Copywiting
- Campaign Management
- Analytic Skills
- Email Campaign
- Social Media Management
- Event Management
- Event Marketing
- CRM
- Microsoft Offic