About me

Keen storyteller with a particular interest in social commentary pieces and exploring fashion as means of political, personal and social expression. Contributed high performing articles to several platforms on topics including feminism, fashion diversity and self-expression.

QuestionsProjectsExperienceTeam

Work history

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Feature WriterFashion Industry Broadcast
Jul 2017Sydney, AustraliaFreelance
• Pitch and write regular features covering fashion, social commentary, pop culture and local events/people. • Write punchy scripts for video content and present on-camera for FIB 5-min features and documentaries. • Regularly gain top page views for articles, including first-person investigative pieces. • Set up and conduct interviews with local talent and creatives using network of contacts.
Marketing InternTime Inc UK
Jun 2015London, United KingdomInternship
• Managed social platforms, put together weekly social calendars and scheduled content. • Initiated and managed Instagram-based campaign, #InvestInBeauty, in support of new print feature. Gained highest engagement rate for several posts during the campaign. • Created images for newsletters using Photoshop. • Scheduled newsletter campaigns to different subscription groups and analysed the performance of newsletters, creating weekly report.

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Skills

• Cultural Journalism
• Fashion Journalism
• Fashion Writing
• Content Creation
• Blogging
• Content Copywriting
• Feature Articles
• Email Newsletters