Work history
Marketing Manager
London, United KingdomFull Time
• Responsible for the delivery and monitoring of all Regional Broadcast Centres fundraising targets
• Marketing fundraising initiatives and music events for brands such as, Heart, Smooth and Capital FM and helping to create ideas and campaigns to achieve their goals. Ensuring each brand is represented correctly.
• Responsible for the evaluation of Global's Make Some Noise 2016 appeal day around the regional fundraising input.
• Managing the evaluation process of Challenge events and creating project plan to improve processes for 2017.
• Line management of a Marketing Executive
Marketing Manager
- London, United KingdomFull Time
• #IAmTeamGB- National mass participation sports campaign lead by The National Lottery and ITV.
• Campaign lead on 14 flagship events across the UK for broadcast on ITV.
• Sourcing and securing free iconic sports venues at 14 ITV news regions
• Working with ITV/TNL to secure talent at each event
• Built relationships with all 14 venues and associated grassroots sports clubs, encouraging their involvement and being main contact between all stakeholders
• Managing event contracts with multiple stakeholders
• Delivered PR and promotion by working with each of the 14 flagship events creating assets and content to push their event in their region.
• Managed eCRM delivery, from creating content, building all emails in campaign monitor, segmenting audiences, testing and reporting weekly.
• Weekly status report to ITV and The National Lottery on status of 14 events.
• Contributed to development and design of iamteamgb.com homepage- landing page and website testing.
• Recruited and briefed over thirty volunteers for 14 events
• Worked with Challenge event organizations i.e London Marathon, Ride London to deliver volunteers and support any volunteers taking part and fundraising.
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Skills
- Marketing
- Events
- Artist Liaision
- Broadcast TV
- Radio
- Digital
- Charity
- Broadcast Media
- Entertainment
Education
BA(Hons) Film and Media Studies
- Nottingham, United Kingdom