Work history
Graphic Designer & Creative Director
Charlotte McCrae Creative is my very own design company. I have worked for independent clients, big businesses and multiple studios. This means that I have a busy schedule, juggling multiple projects at one time. My role requires the following:
? Project Management.
? Print Knowledge: large format, pre-press, large press runs, publication set-up, choosing paper stocks, paper construction, letterpress, screen-printing and label production as well as binding, and packaging.
? Drawing, hand painted textures and typography.
? Holistic and punchy brand identities.
? Relationships with suppliers and producers.
? Collaborations with like-minded creatives.
? Adobe Creative Suite.
? Pitching creative concepts, handling face to face interaction and project management with clients.
? Selling my brand and creative concepts.
? Designing signage graphics, both spatial and 3D.
? Basic level of front end web design.
Skills
- Packaging
- Branding
- Corporate Identity
- Print Design
- Art Direction
- Typography
- Wayfinding Design
- Brand Identity
- Design
- Logo Design
- Illustrator
- Indesign
- Photoshop
- Letterpress
- Publication Design
- Hospitality Retail Design
Education
Visual Communication Design
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Graphic Design with Honors
Awards
Finalist at New Zealand Best Awards
Finalist at New Zealand Best Awards, Designers Institute.
http://bestawards.co.nz/entries/graphic/aaron-mclean-zine/Gold at New Zealand Best Awards
Gold Best Award at New Zealand Designers Institute
http://bestawards.co.nz/entries/graphic/visual-archeology/