IG // @charevep
After leaving school and deciding university wasn't for me, I was offered a place on a rotation scheme at (then) Maxus, where I worked in numerous teams within the media agency landscape.
Having worked just one week out of the year in Wavemakers in-house DCO team, I knew that was exactly where I wanted to be.
During my time at Wavemaker, I pioneered to deliver beautiful, personalised ads across multiple channels including display and social for brands like Nivea, PHE, Carex, Morrisons, Skechers and YSL.
With my experience in end-to-end campaign management, I realised my fascination lies in idea generation and creativity. I am now working with A Million Ads in their Creative Solutions team, where I do exactly that - helping to write scripts while working alongside creative agencies to produce personalised, dynamic audio ads.
Other titles I have given myself outside of my 9-5:
* Positive mental health enthusiast (ASIST and Mental Health First Aid trained)
* Occasional writer and photographer
* Current volunteer at The Mind Shop
Projects
- Creative Mentor Network / Soho ImpactI was lucky enough to be taken on as part of Creative Mentor Networks first Soho Impact cohort, where I was mentored for 16 weeks and made a whole new network of friends. I decided to document this experience by taking photos of the people I met along the way, using both 35mm film and 50mm digital shots.
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Work history
Creative Solutions ExecutiveA Million Ads
London, United KingdomFull Time
Dynamic Creative Optimisation ExecutiveWavemaker UK
London, United KingdomFull Time
Following my rotation scheme at Wavemaker, I started full-time work within the Dynamic Creative Optimisation team. Day to day I mainly work on the production side of advertising – using Google Web Designer, the Adobe suite and DoubleClick Studios to create new projects. I work with a wide range of clients, and have completed projects for Morrisons, Swinton Insurance, Skechers and L’Oréal.
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Skills
- Adobe Photoshop
- Google Doubleclick
- Web Designer
- Creative
- Passionate
- Photography
- Videography
- Display Advertising
- Dynamic
- Data Driven
- Marketing
- Marketing Strategy
- Digital Production
- Charity
- Youth Engagement
- Organisation
- Production
- Technical Production
- Event Execution
- Video Editing
- Photo Editing
- Culture Inspiration
Education
S
S
A LevelsSandringham School Academy
St Albans, United Kingdom
A - Media Studies
A - Photography
C - English Literature
Awards
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National School Photography AwardSandringham School Academy