About me

I'm a self-starter and active music industry professional currently working at Ditto Music. My skills extend to number of corporate and personal projects, all in efforts to learn more about creatives and break barriers for them to access the creative industries. My main skills include written communication, research, customer service, administration, public relations and content creation. My ultimate goal is to work within the music charity sector so that I can make a direct difference in the industry.

QuestionsProjectsExperienceTeam

Projects

• Dean Carter CampaignsAssisting Dean Carter with promotional campaign for his three respective albums, providing him with press, radio and playlist opportunities.
• Artist AvenuesPlatform interviewing upcoming music industry professionals and providing free resources such as event databases, docuseries and more. Speaking with the likes of MMF's Paul Bonham, Heavenly Recording's Katherine Cantwell and flourishing DJ NikNak.
• Sofia Gillani Talent ManagerSupporting the music career of emerging artist Sofia Gillani, helping to create her promotional materials/videos, securing her milestones such as a spot on BBC Introducing Surrey & Sussex, building her online presence and growing her credibility to secure a circuit of live shows around HMVs around the country.

Work history

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PR & Social Media ExecutiveDitto Music
Jul 2022United KingdomFull Time
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PR and Social ExecutiveDitto Music
Jul 2022Liverpool, United KingdomFull Time
Leading promotional campaigns for musicians, securing press placements, playlisting and social media adverts across Meta/IG. Speaker liaison at company events. Assisting with internal digital PR for company publicity.

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Skills

• Project Management
• Email Management
• Admin Skills
• Press Campaigns
• Social Media Advertising
• Content Creation
• Video Editing
• Photo Editing
• Research
• Blog Writing

Education

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Music BusinessUniversity of Gloucestershire
Aug 2019 - May 2022Cheltenham, United Kingdom
Studying all aspects of Music Business, including talent and record label management, music contracts and law, events management, and the climate of the industry over the years. Curating podcasts, live events, fundraisers and music documentary. Independently studying the value of music in different regions, such as Canada, Spain and South Africa.

Awards

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Digital Natives CertificateBrighter Sound
Working to create a digital campaign for an internal Brighter Sound led project working with other creatives in the Manchester area.