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PR and Marketing Director with entrepreneurial drive and a track record of developing fashion, lifestyle and luxury brands globally. Extensive experience of combining both strategy and execution in PR and marketing from both global brands to start up’s across a range of budgets both online and in print including strategies targeted at global influencers. Additional expertise in negotiating advertorial and advertising space within agreed budgets and timings, photo shoot production, event management, celebrity placement and strong communication skills. Strengths include strategy and brand development, agency management, leadership skills, brand analysis, budget management, feature placement, business development, efficient planning and implementation of events.