Chiara Oldano

Chiara Oldano

Digital Marketing GraduateLondon, United Kingdom
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Sebastian Kaufmann
Chiara Oldano

Chiara Oldano

Digital Marketing GraduateLondon, United Kingdom
About me
• Italian born, London based, 22 years old • Fluent in 3 languages (French, English, Italian) • Marketing graduate • Experience in Digital Marketing at L'Oréal UK&Ireland Luxury Division, Lancôme team • Experience in Branding at FERRERO UK&Ireland I have graduated from the University of Exeter doing a BA Marketing with Management with Industrial Experience. I have acquired my one year internship within the L'Oréal Group (UK&Ireland) and have been assigned a role within Digital Marketing team, in Lancôme Skincare within the LUXE division. While Italian culture has taught me to fit in with a conventional structure and traditions, England has encouraged different qualities in me such as being open-minded and a more independent thinker. Furthermore, I believe that my past internships at FERRERO UK, Krow communications and Cohn&Wolfe, in the Marketing, Advertising and PR departments have helped me acquire and develop key skills such as creative thinking, teamwork and strong communication skills. I have also demonstrated that I am a hard working person with creative ability striving to complete tasks effectively and achieve goals throughout the different project that I have worked on such as the London Fashion Week, The British Academy of Film and Television Arts (BAFTA), British Summer Time Hyde Park Festival, and the different marketing campaigns for Lancôme skincare, makeup and fragrance. The use of my performing skills and language skills enable me to present concepts and communicate competently whilst rapidly adapting and understanding differently cultures. As a singer/songwriter since I was fourteen years old, I have personal experience in promoting my music project. Last year, I have initiated and managed the release of my debut EP 'Fluorescently' from the songwriting process, music video making all the way to the marketing and PR promotion. My passion for the music industry has always been a source of aspiration to bring forward projects with high quality.
Projects credited in
  • Lancome skincare
    Lancome skincareCreating ad campaigns and key phraseology for luxury skincare, among other beauty products. I've worked for L'Oreal for 15 years, on brands such as Lancome, Vichy, La Roche-Posay, MenExpert, Garnier etc.
  • E Commerce LANCÔME
    E Commerce LANCÔME
  • Lancome exclusive for Feelunique
    Lancome exclusive for Feelunique
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Work history
    L'Oréal logo
    L'Oréal logo
    Digital ActivationL'Oréal
     - London, United KingdomFull Time
    2nd half of my internship at Lancôme UK&Ireland:  Managed the implementation of the newly created role and incorporated own ideas.  Managed the search engine optimisation of product descriptions and engaging content strategy for E-retail to improve customer experience.  Contributed to brand image enhancement & consistency in store/online by managing the brand treatment updates and improve brand visibility.  Managed communication with different stakeholders including retailers such as Boots, Harrods, Debenhams and pure players.  Developed sensibility to the metier and for the Luxury industry.
    L'Oréal logo
    L'Oréal logo
    Digital MarketingL'Oréal
     - London, United KingdomFull Time
    1st half of my internship at Lancôme UK&Ireland:  Managed and actioned the Love Your Age Campaign Génifique serum review drive.  Developed analytical skills and a critical & constructive spirit by delivering a strategic & relevant view/reporting of the UK Skincare market to support the team in making sensible decisions.  Supported the Digital Engagement and Communications team at the British Academy of Film and Television Arts awards.
Skills
  • Coordinating Events
  • Digital Marketing
  • Brand Activation
  • Banner Campaigns
  • Website Content
  • Competitor Analysis
  • Communication Presentation
  • Presentations
  • Powerpoint
  • Content Creation
Education
    U
    U
    BA Marketing and Management University of Exeter
     - Exeter, United Kingdom
    Grade: 2.1
    L
    L
    Economics, ManagementLycee Francais Charles de Gaulle
     - London, United Kingdom
    I did the French Baccalauréat with Spécialité Maths.