Work history
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Social Media ManagerBite Back 2030 (Jamie Oliver Group)
London, United KingdomFull Time
Created copy and content, managing all social media channels and nurturing follower growth from the 4th month of the obesity charity’s existence to today. Growing our followers to 18,712 through a global pandemic.
Executed social strategy and plans for larger policy campaigns such as the #SaveOurLunches campaign for free school meals which contributed to the Government U-turn and #AdEnough which led to the end of junk food ads online.
Analyzed social and website data and audiences through Sprout Social and Google Analytics for monthly reports.
Managed ‘Cook with Jack’ our 8-week series of live cooking lessons and the downloadable cookbook which so far has benefited over 2,500 families and led to 1,100 email sign ups and a printed version which will reach 12,000 families
Managed the content creation process with our Youth Board and Leaders, guiding and helping them develop ideas into content for social and guiding them on best practices and motivating them to take part.
Befriender
• I currently volunteer at AGEUK Bournemouth befriending an elderly isolated person weekly. I provide a source of companionship for them in the battle against loneliness. I visit my ‘friend’ weekly for a cup of tea and a chat.
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Skills
- Marketing PR
- Presenting
- Google Adwords
- Project Management
- Creative Thinking
- Powerpoint
- Time Management
- People Skills
- Strategic Analysis
- Consumer Behaviour
- Creative Problem Solving Abilities
- Brand Communication
- Retail Analysis
Education
Retail Management
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Relavent units undertaken:
• Live Consultancy Project with Waitrose – Won this challenge with my group amongst other groups with different clients.
• Consumer Behaviour
• Retail Research and Analysis
• Retail Design and development
• Strategic Retail Marketing and Management
• Financial management
• Digital Marketing- Currently involved in the Google AdWords Challenge