About me
As a Social Media Manager, I leverage my expertise to create engaging and impactful digital strategies. I specialise in helping businesses and individuals effectively communicate their brand message, build a loyal community, and drive meaningful engagement across various social media platforms. By leveraging analytics and staying up-to-date with industry trends, I curate compelling content and optimise social media campaigns to maximise reach and impact.
Projects
- Content Creation for FaceJunkie SkincareFor the last 2 years I have been apart of FaceJunkie's team, working alongside their social media manager. I create reels and Tiktoks for the brand, keeping up with the current trends in order to boost organic growth. I measure analytics and KPI's, organise and conduct photoshoots and have just taken on the role of managing their Tiktok.
- PhotoshootThis shoot was creatively coined with the intention of highlighting one of London's most desired attraction. The stylist carefully curated and sourced pieces that depicted a similar theme to the attraction - out of this world and intergalactic. The makeup artist brought in themes of popular fashion trends of 2023 - metallics.
Work history
Social Media & Content ProducerFace Junkie LTD
London, United KingdomFreelance
For the past 2 years I have been working with UK based skincare brand Face Junkie on their branding and social media presence. Most of my responsibilities consist of using my creative mind to conjure up content ideas and execute them for their Instagram page. My day-to-day job is taking professional looking video and photo content for their page, as well as writing SEO blogs and email marketing content. I have a keen eye for photography, ensuring high-quality visuals that capture attention and tell a story.
I work closely with the head of social to come up with the most authentic content that suits the brand, so that we can drive loyal customers organically. I have worked on numerous seasonal campaigns, and recently attended the Just Round the Corner event, where I was responsible for all stock and presenting it for potential buyers.
Other tasks at Face Junkie include organizing and planning photoshoots, booking studios, scouting models, taking photos, videography and video editing, website management, copywriting for website and working closely with web designer, working closely with the CEO and constantly working on social media strategies and campaigns to boost organic growth. I thoroughly believe in an authentic voice across all social media platforms as this is the true driver of attracting the right client base.
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Communications AssistantTuesday Media
- Brighton, United KingdomFreelance
Carried out audits to improve customer reach on digital platforms
Attended board meetings with CEO and partners, where I engaged in adding to their SWOT analysis; gained first hand knowledge in SEO and PR
Attended client meetings and social media advisors where I engaged in creative ideas
Used photoshop to create seasonal images
Use of Hootsuite and Mail Chimp
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Skills
- Adobe Illustrator
- Adobe Indesign
- Adobe Photoshop
- Mail Chimp
- Hootsuite
- Microsoft Office
- Movie Editing
Education
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BAThe University of Brighton
- Brighton, United Kingdom
Awards
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Social Media MarketingEMarketing Institute
Social Media MarketingHootsuite