Work history
Lead Creative Designer
• Lead Print and Web Designer
• Create and manage all print and web design collateral.
• Manage photography and graphics for all social media channels.
• Conception and complete design of company blog. In charge of all photography and participate in content planning.
• Responsible for concept idea generation and visual solutions. Manage all photographic content within the company.
• Assist in Art Direction for Photo Shoots; from initial idea conception (backdrop colours, look and feel, props, product and model positioning) through to execution. Oversee photographer and in charge of all photographic output involving choice of photos and subsequent retouching.
• Artworking: Responsible for retouching, ensuring all artwork fits brand guidelines and is print ready.
• Define design criteria; develop concept and direction; propose and create art signed off by Creative Director.
• Conceptualise and create all emails, trade newsletters, brand guidelines, seasonal line-books and brochures / catalogues from design concept through to content management and oversee print.
• Fashion Design: Design graphic prints and illustrations for T-shirts.
• Illustration: Create all illustrations for Print and Web collateral.
• Visual Merchandising: Research, conceive and develop concepts for window displays and interior design of stores.
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Freelance Graphic & Web DesignerFreelance
• Offer freelance graphic and web design services to a number of clients on a regular basis
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Skills
- Fashion
- Marketing PR
- Visual Arts
- Print Design
- Art Direction
- Brand Identity
- Design
- Illustrator
- Indesign
- Photoshop
- Adobe MS Office Suites
- Creative Art Direction
- Design Management
- Web Interactive Design
- Creative Critical Thinking