Claire Baldwin
Available

Claire Baldwin

CopywriterNottingham, United Kingdom
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Claire Baldwin
Available

Claire Baldwin

CopywriterNottingham, United Kingdom
About me
I’m a freelance copywriter with over 10 years’ writing experience across print and digital, and an MA in Creative Writing. I also have 4 years’ experience working in digital marketing with SEO, social media and content marketing. I mostly work with small businesses who don’t have the time or skills to write engaging copy themselves, and one of my main services is writing blog articles to keep my clients’ websites up to date with fresh, relevant content.
Projects credited in
  • Boots online Christmas catalogue
    Boots online Christmas catalogueWorked with gift experience team at Boots to prepare the online catalogue of products for their Christmas launch. Wrote original copy, proofread and edited text provided by suppliers, liaised with in-house photographers, use of proprietary CMS system and SEO analytics.
Work history
    E
    E
    Freelance CopywriterElytra Copywriting
    Nottingham, United KingdomFreelance
    I started my freelance career to allow me to turn my skills and passion into a career. I frequently attend local networking events to meet other local businesses to build my network and find new clients. My services include copywriting, copyediting and proofreading for both print and digital. Most of my clients are small, local businesses without the time or skills to write their own website or blog copy.
    W
    W
    Senior Content ExecutiveWe Are Marketable
     - Nottingham, United KingdomPart Time
    ● Digital content writing for websites, blogs, products and services, and AdWords campaigns. This involved researching a topic to create ideas that were relevant to current marketing goals. ● Writing for social media for clients and We Are Marketable’s own profiles, including Facebook, Twitter, Instagram and LinkedIn, and coming up with concepts for social media posts. ● SEO writing using my knowledge of Google best practice to present content that was useful and engaging for visitors but also helped the page to rank well for required search terms. ● Proposal writing using an existing template to concisely explain the proposed work and benefits. This part-time role at a digital marketing start-up focused mostly on content creation but also included some SEO analysis. I frequently used CMS, such as WordPress, and social media management tools.
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Skills
  • Copywriting
  • Writing
  • Copyediting
  • Proofreading
  • Editing
  • SEO Copywriting
  • Article Writing
  • Blog Writing
  • Website Content
  • Content Writing