About me
I am a passionate market researcher with 20 years’ experience working in consumer research. I believe that different methodologies should be combined in order to answer the client’s objectives and am as happy absorbed in an SPSS data file as moderating a focus group. I am a clear, logical thinker, who remains calm under pressure and is always looking to turn ‘data’ into commercial and actionable recommendations.
Work history
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I
PrincipalIncite Marketing Planning Ltd
- London, United KingdomPart Time
Skills
- Market Research
- Facilitating Workshops
- Moderating
- Analaysis
- Data Mining
- Actionable Insights
- Consumer Research
Education
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U
BA (Hons) French and German with a Year AbroadUniversity College London (UCL)
- London, United Kingdom