Claire Ruddock

Claire Ruddock

Brand & Culture StrategistLondon, United Kingdom
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Pip Jamieson
Brady Kinghorn
Dan de Freitas
Claire Ruddock

Claire Ruddock

Brand & Culture StrategistLondon, United Kingdom
About me
I help companies define and refine their brand culture in order to meet their business goals. 20+ years of communications, marketing, operations and leadership experience across start ups, global businesses, agencies and cultural organisations.
Projects credited in
  • Red Bull Music Festival
    Red Bull Music FestivalRed Bull Music Festival London assembled 100+ artists over 16 events across four weeks of activity, covering live gigs, concept shows, club nights and talks.
Work history
    Brand & Culture
    London, United KingdomFreelance
    Consultancy across multiple internal and external brand and culture touch points. Identify barriers to success and present solutions to implement across: - Brand vision, mission, purpose and values setting. - Marketing strategy (experiential, content, programme curation, community management, talent management, third party partnerships and paid media). - Communications strategy (creative identity, messaging, tone of voice, channel strategy, PR and media partnerships). - Internal structure and ways of working (resource organisation, recruitment, people development, internal policy, stakeholder management, project management, measurement process).
    Red Bull logo
    Red Bull logo
    Head of Culture MarketingRed Bull
     - London, United KingdomFull Time
    Strategic and operational responsibility for core team of programmers and producers, plus activating wider parts of local business and global infrastructure when necessary, to build brand image and relevance within culture playgrounds to drive business growth.
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  • Marketing Strategy
  • Communications
  • Brand Strategy
  • Music Marketing
  • Storytelling
  • Diversity
  • Social Inclusion
  • Leadership
  • Cultural Context
  • Consumer Culture
    BA (Hons) Media & Cultural Studies (grade 2:1)Solent University (The Institute)
     - Southampton, United Kingdom