Clara Saladich

Marketing Manager

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  • LocationLondon, United Kingdom

Projects

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Skills

 

  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Branding
  • Marketing
  • Budget Management
  • Excel
  • Office
  • Powerpoint
  • Word
  • Negotiation
  • Project Event Management
  • Marketing Communications Strategy

Work history

Currently

Marketing Manager

Verb Brands

Oct 2016
  • London, UK
  • Full Time

2016

Project Manager

The Superyacht Group

Jan 2014 - Oct 2016
  • Full Time
  • Project management of events in the superyacht industry internationally. As a project manager, I carried each event from the early stage of planning to the final delivery, including financial planning, team and logistics coordination, marketing planning and partnership management. • Partner and client management, providing constant support in order to ensure partnership renewals. • Pitched and negotiated events proposals, agency fees and budgets. • Developed digital and printed marketing strategies, including new event app development, website’s content management, emailing campaigns, printed adverts, sponsors branding and onsite merchandising. • Budget management, monitoring the event's financial performance as well as identifying growth opportunities to ensure profit maximisation. • Identified key costs savings and contra deals with suppliers (branding and merchandise). • Built strong and long-standing relationships with the events' stakeholders. • Managed and liaised with all those involved in the project, including the commercial team, design and events team. • Responsible for creating post event financial reports and ROI presentations for senior management and sponsors. • Ultimate responsible for the event deliver. • Proven track record and understanding of the luxury sector, with special emphasis on the superyacht market as well as the UHNWI target audience.

2013

Social Media & Marketing Intern

Learn iT

May 2013 - Aug 2013
  • Internship
  • Internship during the last 4 months of the Master's program as a teamwork project. • Responsible for leading a Social Media and Marketing Campaign to drive brand awareness and sales. • Developed and designed an SEO strategy for Learn IT!, which targeted to improve the company’s online positioning. Through an extensive competitor analysis, the company increased its blog visits by 80%.

2011

Buyer Department Intern

Lluch Essence S.L

Mar 2011 - Jun 2011
  • Internship
  • Assistant in the European and Spanish market Helped the company to find new suppliers and better quotations for their products. Lluch Essence is a leading dealer and producer of chemical aromas and natural essences in Spain with an wide portfolio of international customers. Main tasks: Suppliers' requirements, quotation of products and market research for new and competitive suppliers.

Education

2013

Masters in Entrepreneurship and Management

University of San Francisco

Aug 2012 - Sep 2013
  • The Master of Global Entrepreneurship and Management consists in 1 year program throughout different countries. It first starts in Barcelona, IQS School of Management, focusing on Global Management and Business Trends; then Taipei, Fu Jen Catholic University, emphasising the subjects of Supply Chain and Operations; and finally San Francisco, University of San Francisco, where the masters provided a deep immersion into the Bay Area´s start up environment with practical company visits and internship projects. The content of the MGEM is an overview of the economic, political, demographic, and technological forces, and trends in globalised competition and cooperation in business. This program provides a deep understanding of such forces and trends to spot meaningful opportunities and threats that would allow fruitful entrepreneurial pursuit. The experience of working side by side with global students during 12 months provides essential cross-cultural skills.

2012

BA Business Administration

School of Management

Sep 2008 - Jul 2012

2012

Erasmus Programme Advertising in Luxury Industries

Paris School of Business

Jan 2012 - Jun 2012
  • Erasmus exchange programme during the last 6 months of my bachelor in Paris