Full time internship as an art director and graphic design support at one of the main fashion and lifestyle communications agency in Spain. My main duties compiled designing the graphic materials for the monthly social media content plan for our different clients, as well as the creation of moodboards and mockups for the campaigns, press releases and other communicational materials needed. I also designed the sponsors book for the 080 Barcelona Fashion Week for SS19.
Hired as a freelance to design the entire brand identity for the newly born essential oils brand Sîsen Oils. I designed their visual identity through photoshoots and the different communicational pieces the brand would be working with: From newsletters to social media posts, as well as defining their tone of voice for written pieces and copywriting. I wrote a manifesto for their identity, as well as multiple moodboards to be applied in each of their communicational channels, as well as writing blogposts and captions for their e-commerce in order to set the desired tone and give out clear examples to be continued further on. I also worked on the conceptualization of their lines, giving them a concept and identity as well as a logo and look and feel. I also art directed their first photoshoot for e-commerce and social media. Everything was I included in the brandbook of guidelines I designed for them, so that their team could continue working with the established branding created especially for them.
6 months internship in McCann Erickson, where I got the pleasure to work with an amazing creative team, providing support for them by designing mock-ups, moodboards, and full art direction of beauty shots and still lives for clients such as Dolce Gusto and Buitoni. Involved in all parts of the creative process of every project, from brainstorming for ideas and concepts, to developing the art direction of every campaign and assisting the final shootings.