About me
Driven individual with a natural flair for creating engaging brand content. Experienced as a stylist; in editorial, commercial and E-commerce settings, as well as in depth experience in social media management (particularly across Instagram and TikTok).
Projects
- Appropriation Or Appreciation: In What Ways Does The Fashion Industry Exploit Working Class Culture?As a recent graduate I felt it would be beneficial to share some of the graphic design layouts of my Dissertation. Due to the content of the study, I wanted to keep the layouts relatively minimal and stark, inspired by the working class correlations with brutalist architecture. I'm actively searching for Graphic Design/Fashion Styling opportunities in the Leeds area - any opportunities or feedback please get in touch!
- The New CasualThis project hoped to explore themes of working class culture in a fashion context. It was based off my dissertation subject titled, ‘Appropriation or Appreciation: In what ways does the fashion industry exploit the working class?’ I wanted to evoke the streetstyle images seen in early editions of i-D magazine with a nod to appreciating and merging new and old, typically, working class youth trends. I began by looking at men’s streetsyle images, and collected those that I felt evoked the mo
- All Dressed Up With Nowhere To GoI wanted to explore culture clashes in this series. I started looking at interesting uses of textured backdrops, juxtaposed against a glamourously dressed model. I felt that the contrast would evoke thought-provoking imagery while the styling would push me out of my comfort zone.
Work history
Content Creation and Social Media AssistantCEFINN
London, United KingdomFull Time
Working in a small team for a luxury womenswear brand; organising, booking, styling and directing all areas of Content Creation; including content for socials, Ecommerce imagery, Ad imagery and cut outs for press. A further breadth of responsibilities include casting and booking models, capturing organic content (eg for Reels and TikToks), BTS content and managing the IG grid plan as well as scheduling posts.
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Education
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Bachelor of Arts (BA) Sheffield Hallam University
- Sheffield, United Kingdom
Recent Graduate in Fashion Management & Communication from Sheffield Hallam University.
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Foundation Diploma in Art and DesignUniversity Centre Somerset
- Taunton, United Kingdom
Achieved a Foundation Diploma in Art & Design with Grade Level Distinction.
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