Colleen Harwood-Purkiss
Available

Colleen Harwood-Purkiss

Marketing assistentCambridge, United Kingdom
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Colleen Harwood-Purkiss
Available

Colleen Harwood-Purkiss

Marketing assistentCambridge, United Kingdom
About me
Self-motivated, eager Marketing Masters student with innovative thinking and creative skills to bring ideas to life. Throughout studies and past employment, I have retained an inquisitive approach to learning and resilience resulting in the quick adoption of new skills and knowledge. Previous work in both animation and marketing has placed emphasis on delivering effective narratives and working on customer relationships with visual communications and brand identity. Seeking part-time marketing work to complement Masters in Marketing.
Projects
  • Actions Artist Interviews by Circuits
    Actions Artist Interviews by CircuitsWithin this project, I acted as Director of animation and collaborated with a number of professionals from different backgrounds to create a video acting as an introduction to the new Kettles Yard exhibition Actions.
Work history
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    Faculty Marketing AssistantAnglia Ruskin
    Cambridge, United KingdomInternship
    As Marketing Assistant my main aim is to create captivating marketing materials to promote the Arts, Humanities and Social Sciences Faculty. While in this position I have received mentoring and been permitted to observe the prosses of remarketing of the university as it structures changes and develops. • Worked successfully under pressure meeting briefs and deadlines to produce a range of marketing materials such as emails, gif’s, posters, animations, leaflets, and blogs. • Took a proactive approach and with support planned, promoted and coordinated live events. Through this, I gained an understanding of the importance of accuracy and how to utilize both offline and online marketing materials. • Analyzed data and surveys creating infographics for reports to senior members of staff. • Supported the delivery of marketing plans that were underpinned by an aim to increase the growth of customers and retain market share. • Identified strategic objectives and translated these into event messaging, including the introduction of moving display banners. • Directed the produced the offline and online marketing materials of Mehndi workshops that contributed to the 9th international illustration research symposium.
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    Freelance (Animation) workshop co-ordinatorKettle's Yard
    Cambridge, United KingdomFreelance
    Attracted a range of opportunities to teach animation workshops in venues such as Wysing Arts Centre and Kettles Yard after completing my degree in Illustration and Animation and took the opportunity to develop effective organisational skills and leadership techniques. The nature of this role was highly self-motivated and in this environment, I advanced in my ability to engage audiences, as well as… • Delivering informative presentations to senior industry members. • Enthusiastic, positive attitude and ability to solve any problems quickly while running workshops. • Kept to time constraints and delivered a sequence of activities that lead workshop participants to a final satisfactory outcome. • Planned appropriate workshops for a range of briefs and audiences. • Organized and cataloged animations from a multitude of different work-shop dates and groups. As well as putting together the final animations into coherent videos for presentation. • Boosted customer contact through managing Customer CRM systems that are integrated into Wix
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Skills
  • Animation
  • Digital Marketing
  • Digital Media
  • PR Campaigns
  • Adobe After Effects
  • Adobe Illustrator
  • Editing Sound
  • Video Editing
  • Adobe Photoshop
Education
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    MSc MarketingAnglia Ruskin
    Cambridge, United Kingdom
    While completing my undergraduate degree I took a specific interest in the area of marketing and decided to take on the task of completing a masters in marketing in order to extensively grow my knowledge in that area. I now have a rich knowledge of how to appropriately communicate and engage customers through visuals and written language. As well as an ability to critically asses market research and predict future growth markets. I have gained an invaluable understanding of strategies to create effective brand equity and the value in maintaining a consistent brand image.
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    First Class BA (Hons) Illustration and AnimationAnglia Ruskin
    Cambridge, United Kingdom
    From completing an undergraduate in Illustration and animation I gained experience in a wide breadth of creative programs including Adobe Illustrator, Photoshop, After effects, premiere pro and in design. While studying I specifically concentrated on attaining an understanding of how to create culturally sensitive industry standard visual content for digital marketing campaigns. In addition to my undergraduate studies, I also pursued additional projects where I learned skills of coordinating creative teams to meet a brief coherently and effectively.