Brought in over the summer months to increase recruitment rates for young people joining their new Foundation Acting Course and term time evening classes. Responsibilities included: • Assisting with the writing and distribution of press releases to local newspapers and magazines • Devising the social media campaign and scheduling the release of information through our various platforms, delegating roles based on the staff available. • Handling the creation and distribution of promotional materials, including flyers and posters. • Liaising with local schools and parents to encourage them to send their kids to our classes. • Promoting the brand of YATI and being the voice behind our social media campaign, checking on a daily basis how our young people are engaging with our building.