Conor Rua specialises in authentically connecting brands and youth culture through the lens of creativity.
With his foundations in the world of PR and marketing alongside the world's largest lifestyle brands, Conor witnessed the birth of Influencer marketing and enjoyed being at the forefront of the industry creating new precedents.
Now currently operating as a creative consultant utilising 6+ years of creative direction, content commissioning, partnerships, experiential and communications & management expertise.
Across all projects, Conor leans on his corporate philosophy of "using three ingredients innovation, authenticity, and integrity to connect with the consumers' psyche (mind, body & soul) guaranteeing long term brand equity."
Brands List:
Absolut
Beats by Dre
adidas Originals
Foot Locker
Nike
Ellesse
Sole DXB
Vauxhall
Universal
Havana Club
Island Records
Virgin EMI
Hoxton Hotels
Projects
- Nike Tn: Celebrating 20 YearsTo inspire the next generation of TN consumers by developing an innovative seeding strategy connecting key instigators over a series of product drops and produce a content shoot with Youtuber Nella Rose. Delivered: Marketing Strategy x2 pieces of video content x10 hero images
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Skills
- Marketing
- Marketing Strategy
- Cultural Communications
- Content Creation
- Art Direction
- Commissioning Content
- Experential
- Creative Direction
- PR Campaigns
- Influencer Engagement